67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Selecting A Solution Provider

When clients need to choose a solution provider, reviews have a huge effect on their decision.

Source: DemandGenReport

30% Of Customers Feel Positive About A Business Which Responds To Online Reviews

Keeping in touch with your customers builds their trust. Even something as basic as reacting to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are happy to invest more money with a company.

Source: Statuslabs

Google Represents 57.5% Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a distant second.

Here's the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

71% Of Millennials Browse Customer Reviews Of Professional Services

More than half of all individuals in need of an expert service rely on online reviews.

According to online reviews statistics, 59% used online reviews to pick a medical professional or a legal representative.

Young people (age 18-35) are much more inclined to employ an expert based upon online reviews. Only 19% of millennials will think about hiring an attorney without any.

Source: Thomson Reuters

Online Reviews Affect 67.7% Of Customer Buying Decisions

More than two thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to purchase a new vehicle and there are numerous models which fit your requirements. How do you select the very best one for you? Well, you read online reviews.

With the help of other people, you quickly choose a model that works for you. That's how favorable reviews convert customers into customers.

Source: Consumer Affairs

The Average Review Word Count Has Gotten 65% Shorter Since 2010

Recently reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

53 Percent Of Americans Consider Item Reviews And Scores As The Most Essential Part Of Online Shopping.

Today's shoppers are wary and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the buying decision.

Source: Statista

61 Percent Of Regional Businesses Have A Typical Rating Of 4 To 5 Stars

Typically 2 out of 3 businesses have great and awesome rankings. Only 5% of businesses have a rating listed below three stars.

Source: Brightlocal

64% Of Americans Concur That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who check out client reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their products or services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

74 Percent Of Local Businesses Have At A Minimum, 1 Google Review

A single review is far from sufficient to improve your website's SERP ranking.

Taking a look at online ratings stats, we learnt that a business needs to have a minimum of 40 reviews before consumers "Award" it with a star.

Source: Brightlocal

One-half Of All Millennial's "Constantly" Read Online Reviews For Companies

Younger people understand the worth of being informed. User-generated content has an unassailable influence on consumers.

If businesses stop to consider the power of customer reviews over millennials, they will understand what they've been missing out on. Older individuals are different though, just 6% of individuals aged 55 or older check out reviews.

Source: Brightlocal

A Lot Of Local Companies Have An Average Of 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends reveal individuals choose to comment if they had a positive experience, rather than a negative or average one.

Source: Brightlocal

77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months

Clients don't care how excellent your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.

Consumers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

Over Half Of Consumers Aged 25-34 Wrote Reviews

According to Statista, the more youthful generations are obviously the more vocal ones.

Source: Statista

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star rating is the first thing consumers see. Still, users take notice of other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of United States consumers.

Source: Statista

70 Percent Of Consumers Choose To Learn About A Business Through Articles And Reviews, Rather Than Ads

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs