61 Percent Of Local Businesses Have A Typical Score Of 4 To 5 Stars

Generally two-thirds of businesses have outstanding and good scores. Just 5% of businesses have a ranking listed below 3 stars.

Source: Brightlocal

Only 6 Percent Of Consumers Don't Rely On Client Reviews At All

According to customer review stats, a massive 19% of customers always trust online reviews and never a buy without reading reviews first.

Source: Statista

98 Percent Of Yelp's Site Visitors Purchased From A Business They Discovered On The Site

Generally, 142 million customers go to Yelp on a monthly basis. If you haven't declared your totally free Yelp business page, this is as excellent a time as any.

Source: RevLocal

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most credible source of suggestions. Online reviews usually bring the same weight as suggestions from loved ones.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Clients

24% of US buyers consider reviews as 'incredibly influential'.

To show the significance of online reviews and ratings, did you know that 81 percent of consumers will pay more for a product with reviews and those exact same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

49% Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency too.

The share of clients, who take note of the variety of reviews is presently at 46%.

Source: Brightlocal

74 Percent Of Local Businesses Have At Least 1 Google Review

A single review is far from sufficient to improve your site's SERP ranking.

Taking a look at online rankings statistics, we found out that a business needs to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.

It is for this reason that businesses should to be continuously asking for reviews.

Source: Statuslabs

89% Of Clients Review A Companies Feedback To Reviews

Not only do a lot of shoppers read the review replies, 30% of them highly value them. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all individuals in need of an expert service turn to online reviews.

According to online reviews stats, 59% utilized online reviews to choose a lawyer or a doctor.

Young people (age 18-35) are much more inclined to hire an expert based upon online reviews. Just 19% of millennials will consider working with a legal representative without any.

Source: Thomson Reuters

30% Of Clients Feel Comfortable With A Business Which Reacts To Online Reviews

Keeping in touch with your customers develops trust. Even something like reacting to their reviews and remarks can make them feel appreciated.

As you may expect, customers who feel this way are more willing to spend more money with a business.

Source: Statuslabs

Users Checking Out Reviews On A Mobile Device Are 127 Percent More Likely To Buy Than Desktop Users

Mobile users choose to get things done quicker. For that reason, buying decisions are made quickly.

Online reviews are certainly convincing, yet marketers haven't necessarily come to appreciate the power of them.

Source: Martech Zone

More Than Four Negative Reviews About A Business Or Service Might Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to purchase. 3 negative reviews can cost a business 59 percent less sales.

Obviously, they can be compensated by the sheer variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

64% Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read customer reviews, agree that it increases their purchasing confidence.

Businesses utilize the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

70 Percent Of Consumers Choose To Find Out About A Business Via Posts And Reviews, Rather Than Ads

Ads are all well and good, however it deserves attempting a different approach also. Reviews are by far the best method to discover the truth about a service or product.

Source: Statuslabs

Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.

Although we now understand why client reviews are so effective, a lot of businesses obviously don't.

Source: LsaInsider

Negative Reviews Can Increase Conversion By As Much As 85%

It sounds insane, however negative reviews can be a positive factor for users to spend more time on your website. According to online review data, people spend more than 5 times as long on a website when they read negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.

Source: Reevoo

90% Of Consumers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what people say about very first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to write one if you do not have reviews on your site.

Source: Martech Zone