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The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010
As of late reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business travelers alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
89% Of Consumers Browse A Companies Reactions To Reviews
Not only do a lot of clients read the review replies, 30% of them hold them in high regard. Nearly 96% read the reactions to their own reviews.
Source: Brightlocal
Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking aspects go for the local 3 pack.
Source: Moz
53% Of Customers Anticipate Businesses To Respond Within A Week To Negative Reviews
Online review statistics show that 63% of consumer reviews remain without a reaction. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
90% Of Site Visitors Need Less Than 10 Reviews To Form An Opinion About A Business
You know what individuals state about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your website.
Source: Martech Zone
91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member
The 86% of businesses question the integrity of online reviews. Nevertheless, they understand the massive effect user rankings have on their business. Unfavorable consumer or employee reviews can influence 90% of job seekers.
Source: Career Arc
Because They Desire To Buy An Item Or A Service And Desire To Get The Truth About The Businesses Products And Services, 82 Percent Of Consumers Visit Review Sites.
Review websites are places that people go to get the facts about a product, service or business . Users come due to the fact that they have actually currently formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit. And 29 percent do so in 24 hours.
Source: RevLocal
The Majority Of Local Companies Have An Average Of 39 Google Reviews
People like to share their experience after they have gone to a vendor. Online review trends reveal people choose to comment if they had a positive experience, rather than a unfavorable or mediocre one.
Source: Brightlocal
53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider reading reviews as a big part of the purchasing decision.
Source: Statista
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are fake. People expect to see some negative reviews.
Source: Capterra
USA Consumers View "Product Performance" To Be The Most Useful Info In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next couple of factors to consider for more than 50% of American clients.
Source: Statista
Customers Could Invest 31 Percent More With A Business That Has Great Reviews
Pay attention to this statistic. The more detailed other users describe your product and services, the more money you can charge and consumer review statistics reveal to us exactly just how much more.
Source: Martech Zone
If A Business Deals With Issues Rapidly And Efficiently, 95% Of Unsatisfied Customers Will Return To A Company
Clients don't expect you to be perfect. When things go wrong, they do expect you to deal with things. If there's absolutely nothing else a business can do to deal with a problem, a simple coupon can say "We're sorry" in a more attractive way.
Source: SocialMediaToday
Only 44 Percent Of Local Businesses Have Claimed Their Google My Business Listing
That's 56 percent of your competitors that aren't benefiting from their listing.
While business listings on the significant review platforms are totally free, a remarkably low number of businesses in fact make use of them.
Although we now know why consumer reviews are so effective, many businesses apparently do not.
Source: LsaInsider