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67% Of Consumers Admit Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
Reviews have an enormous impact on their decision when clients have to pick a solution provider.
Source: DemandGenReport
72% Of Customers Won't Take Action Before They Check Out Some Reviews
Irrespective of how captivating your marketing is, you still need consumer reviews. There is no skirting around it. Clients are still going to hear you out, but they trust other people more.
Source: My Testimonial Engine
73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Ratings
Online review data make it clear individuals aren't pleased with scores alone.
Customer reviews make the stats appear more authentic which is what the would-be consumers are looking for. Practically a third of customers say composed reviews are the only function that makes them think the websites' reviews are appropriate and beneficial.
Source: Fan and Fuel
Many Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they have visited a supplier. Online review trends reveal people choose to comment if they had a positive experience, instead of a negative or mediocre one.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
More Than Half Of Consumers Aged 25-34 Submitted Reviews
According to Statista, the younger generations are apparently the more vocal ones.
Source: Statista
If A Company Handles Issues Quickly And Effectively, 95% Of Disappointed Clients Will Return To A Business
Customers do not anticipate you to be perfect. They do expect you to resolve things when they go wrong. If there is absolutely nothing else a business can do to resolve an issue, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
Google Accounts For 57.5% Of All Reviews Around The Globe
As can be anticipated, Google remains in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
A Single Business Review Can Lift Its Conversions By 10%
Online review stats reveal user-generated material can do wonders in regards to conversions.
A single review can have a massive impact on your business.
A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44% boost.
Source: RevLocal
Customer Reviews On Items Are Relied On Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples viewpoints before they ever trust what the producer says. The reason, producers' descriptions are generally advertisements.
Source: Martech Zone
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Consumers
24% of US shoppers consider reviews as 'very influential'.
To illustrate the significance of online reviews and scores, did you know that 81 percent of customers will pay more for a product with reviews and those very same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies really make use of them.
Although we now know why consumer reviews are so powerful, most businesses apparently don't.
Source: LsaInsider
Positive Reviews Motivate 68 Percent Of Consumers To Choose A Local Business
Because the large majority of customers read reviews, you'd want yours to be appealing to brand-new consumers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
If It Has Less Than A 4 Star Score, More Than Half Of Customers Won't Use A Business
This stat is one of many that show the importance of online scores. Now that news of client fulfillment travels this quick, keeping your consumers delighted is more important than ever.
57 percent of consumers have actually searched for business with more than four stars in 2018, which is up from 48% in 2017.
11% looked just for organizations with a best five star ranking.
Source: Brightlocal