If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More

We already touched upon the negative and positive reviews and their effect on customers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are phony. Consumers anticipate to see some unfavorable reviews.

Source: Capterra

95% Of Disappointed Customers Will Return To A Company If A Business Deals With Issues Rapidly And Effectively

Customers do not expect you to be perfect. They do expect you to fix things when they go wrong. If there's nothing else a business can do to solve a problem, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017

30% of consumers who check out customer reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

98% Of Yelp's Browsers Purchased From A Business They Found On The Site

Normally, 142 million consumers go to Yelp each month. This is as excellent a time as any if you haven't claimed your complimentary Yelp business page.

Source: RevLocal

Google Represents 57.5 Percent Of All Reviews All Over The World

Google is in the lead here, followed by Facebook as a distant second.

These are the online reviews circulation rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

90 Percent Of Consumers Require Less Than 10 Reviews To Form An Opinion About A Business

You know what individuals say about first impressions, right?

Users get their first impression of your businesses through reviews. Typically through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

77% Of Buyers Do Not Rely On Reviews That Are Older Than 3 Months

Clients don't care how excellent your service or product was in the past. Part of why online reviews matter is due to the fact that they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.

It is for this reason that businesses should to be constantly asking for reviews.

Source: Statuslabs

Almost All Customers, Who Utilize Online Reviews, Read Them Early In The Buying Process

Let's say you want to buy a new automobile and there are a number of models which fit your requirements. How do you pick the best one for you? Well, you read reviews.

With the help of other people, you manage to select one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics show a company's reputation does not affect simply the customers. Potential team members also look at ratings and take a look at reviews.

Source: Deloitte

30% Of Customers Feel Favorable To A Company Which Reacts To Online Reviews

Corresponding with your customers builds their trust. Even something like reacting to their reviews and remarks can make them feel valued.

As you may anticipate, clients who feel this way are more willing to spend more money with a company.

Source: Statuslabs

74% Of Regional Companies Have At Least One Google Review

A single review is far from adequate to enhance your site's SERP ranking.

Taking a look at online scores statistics, we found out that a company needs to have an average of 40 reviews before clients "Award" it with a star.

Source: Brightlocal

Consumers Could Spend 31 Percent More With A Business That Has Great Reviews

Pay attention to this statistic. The more detailed other users explain your product or service, the more cash you can charge and customer review stats reveal to us exactly just how much more.

Source: Martech Zone

53% Of Consumers Anticipate Businesses To Respond Within A Week To Unfavorable Reviews

Online review statistics reveal that 63% of consumer reviews go on without a reply. That's regrettable, due to the fact that those businesses are losing clients that way.

Source: Review Trackers

86% Of Consumers Would Consider Writing A Review For A Business

Your consumers are your most valuable resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you provide them an excellent experience.

Source: Brightlocal