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91% Of Millennials Depend On Online Reviews As Much As Family And Friends
Online review stats put consumers' reviews as the most trustworthy source of suggestions. Online reviews generally bring the same weight as suggestions from family and friends.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Service May Decrease Sales By 70%
One negative review is enough for 35 percent of a site's visitors to choose not to purchase. Three negative reviews can cost a business 59% fewer sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
77% Of Clients Would Undoubtedly Submit A Review If They Were Asked
More than a 35% would submit a review to educate others about their consumer encounter and 24% would rather direct their review to the business itself.
Over a 26% would want to give a review to help other individuals with their choice making process.
Source: Podium
89% Of Clients Want To Read Reviews Using Their Smartphones
Be it by means of an app or a mobile browser, clients choose to read reviews on their smart phones.
Source: Statista
83% Of All Younger Buyers Were Asked To Give A Review Recently
Of those invited, 80% of consumers did post a review. Overall, companies have actually asked 66% of all clients to give a review on their business.
Source: Brightlocal
91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of businesses question the integrity of online reviews. Nevertheless, they recognize the enormous impact user scores have on their business. Undesirable customer or employee reviews can affect 90% of job seekers.
Source: Career Arc
70 Percent Of Consumers Choose To Learn About A Business Through Reviews And Short Articles, Instead Of Advertisements
Ads are all well and good, however it's worth attempting a different approach also. Reviews are by far the very best way to find the truth about a service or product.
Source: Statuslabs
Google Represents 57.5% Of All Reviews Around The World
Google is in the lead here, followed by Facebook as a distant second.
These are the online reviews circulation rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
Negative Reviews Can Increase Conversion By As Much As 85 Percent
It sounds crazy, however negative reviews can be a positive factor for users to devote more time on your site. According to online review stats, people devote more than 5 times as long on a site when they read negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. A frustrating 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
Reviews Published On Twitter Can Improve Sales By 6.46%
Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
A Lot Of Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals prefer to comment if they had a positive experience, rather than a average or negative one.
Source: Brightlocal
Customer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples viewpoints before they ever trust what the producer says. The reason, makers' descriptions are basically advertisements.
Source: Martech Zone
Facebook Reviews Impact More Than 50 Percent Of Customers' Buying Decisions
Facebook is currently the most popular social network which can also affect our purchasing preferences.
According to social media reviews stats, Facebook affects the majority of users' purchase choices.
Facebook reviews statistics expose that 4 out of five users are most likely to rely on a local business if it has favorable reviews.
Source: RevLocal
98% Of Yelp's Browsers Bought From A Business They Discovered On The Site
Normally, 142 million consumers visit Yelp monthly. If you have not declared your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
89% Of Clients Read A Companies Feedback To Reviews
Not only do most individuals check out the review replies, 30% of them hold them in high regard. Almost 96% read the reactions to their own reviews.
Source: Brightlocal
Online Reviews Affect 67.7% Of Consumer Buying Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz