Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

Software Reviews Influence Over 98% Of All Purchasers

18 percent of software buyers consider reviews to be an important factor in the purchase process. Software application reviews have no impact whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

More Than Four Negative Reviews About A Company Or Product Might Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

91 Percent Of Millennials Trust Online Reviews As Much As Friends And Family

Online review stats position clients' reviews as the most credible source of suggestions. Online reviews normally bring the same weight as recommendations from family and friends.

Source: Brightlocal

One-half Of All Millennial's "Constantly" Read Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated content has an unassailable impact on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are different though, only 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review stats clarify that 63% of client reviews stay without a response. That's too bad, since those businesses are losing clients that way.

Source: Review Trackers

Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is presently the most popular social network which can also influence our purchasing decisions.

According to social media reviews stats, Facebook affects more than half of users' purchase decisions.

If it has positive reviews, Facebook reviews stats expose that 4 out of five users are more likely to rely on a local business.

Source: RevLocal

Due To The Fact That They Want To Acquire A Service Or An Item And Desire To Get The Truth About The Businesses Products And Services, 82% Of Consumers Visit Review Websites.

Review websites are locations that people go to get the truth about a item, business or service . Because they have already formed a purchase decision, users come. The majority of them (89%) buy within a week of their visit. And 29% do so in 24 hours.

Source: RevLocal

61% Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars

Typically two thirds of businesses have great and awesome scores. Just 5% of businesses have a score listed below 3 stars.

Source: Brightlocal

The Average Review Length Has Actually Gotten 65% Much Shorter Since 2010

Nowadays reviews are much shorter, easier, and more straight to the point. The length of a review in 2019 is typical to that of a tweet.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Customers To Use A Local Business

Considering that the huge bulk of customers check out reviews, you would want yours to be enticing to new customers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Reviews Posted On Twitter Can Help Increase Online Sales By 6.46%

Online review statistics show that reviews shared on Twitter, do more to grow sales than those on any other social network.

Source: Yotpo

49% Of Consumers Consider The Number Of Online Reviews As An Essential Factor In Their Purchasing Decision

Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.

The share of clients, who focus on the variety of reviews is presently at 46 percent.

Source: Brightlocal

15 Percent Of Visitors Don't Trust Businesses Without Online Reviews

No trust indicates no interactions. 15% of prospective customers won't even think about doing business with a business they can't find opinions about.

Source: Statuslabs