89% Of Customers Read A Businesses Responses To Reviews

Not only do the majority of clients check out the review replies, 30% of them highly value them. Almost 96% read the replies to their own reviews.

Source: Brightlocal

61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars

Overall two thirds of businesses have great and exceptional ratings. Only 5% of businesses have a score below 3 stars.

Source: Brightlocal

A One Star Increase In Score Can Lead To A 5% To 9% Boost In Business Profits

Businesses that treat customers honorably normally succeed, review sites help make certain of that.

Source: Statuslabs

Customer Reviews On Items Are Relied On Practically 12 Times More Than The Makers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals viewpoints before they ever trust what the maker says. The reason, producers' descriptions are generally ads.

Source: Martech Zone

88% Of Executives Consider Reputation Risk As A Top Business Problem

Reputation management statistics indicate a business's reputation doesn't affect simply the customers. Prospective team members also look at ratings and take a look at reviews.

Source: Deloitte

If They Were Asked, 77% Of Consumers Would Certainly Leave A Review

More than a 35% would post a review to educate others about their consumer experience and 24% would rather direct their review to the company itself.

Over a 26% would be willing to post a review to help other people with their decision making process.

Source: Podium

72% Of Clients Will Not Take Action Before They Check Out Some Reviews

Irrespective of how appealing your marketing is, you still require customer reviews. There is no skirting around it. Clients are still willing to hear you out, however they rely on other people more.

Source: My Testimonial Engine

More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent

One negative review is enough for 35% of a site's visitors to decide not to purchase. 3 negative reviews can cost a business 59% fewer sales.

Obviously, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Reviews Are The Third Most Influential Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) represent 15.44% of Google's algorithm for local ranking.

Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

91% Of Companies Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Prospective Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they realize the massive impact user scores have on their business. Unfavorable customer or employee reviews can influence 90% of job seekers.

Source: Career Arc

30% Of Clients Feel Positive About A Company Which Responds To Online Reviews

Staying connected with your customers creates trust. Even something easy like responding to their remarks and reviews can make them feel valued.

As you may expect, customers who feel this way are ready to spend more money with a company.

Source: Statuslabs

95% Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they read reviews 'always' or 'very frequently'.

Source: Trust You

64 Percent Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30 percent of customers who read consumer reviews, agree that it increases their purchasing confidence.

Businesses use the reviews to enhance their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

91% Of Millennials Turn To Online Reviews As Much As Friends And Family

Online review stats put customers' reviews as the most reliable source of recommendations. Online reviews typically carry the exact same weight as recommendations from loved ones.

Source: Brightlocal

The Majority Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a average or negative one.

Source: Brightlocal