91% Of Millennials Depend On Online Reviews As Much As Family And Friends

Online review statistics put consumers' reviews as the most reliable source of recommendations. Online reviews typically carry the exact same weight as recommendations from family and friends.

Source: Brightlocal

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Buying Process

Let's say you wish to buy a new car and there are a number of models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other people, you quickly pick one that works for you. That's how favorable reviews convert customers into consumers.

Source: Consumer Affairs

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the significant review platforms are free, a remarkably low number of businesses actually utilize them.

Although we now understand why customer reviews are so effective, many businesses apparently do not.

Source: LsaInsider

Visitors Checking Out Reviews On A Mobile Phone Are 127 Percent Most Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing choices are made rapidly.

Online reviews are clearly persuasive, yet marketers have not always come to appreciate the power of them.

Source: Martech Zone

83% Of Clients Do Not Rely On Advertising

The standard channels to reach customers aren't as prominent as they utilized to be. The majority of users who no longer trust ads choose to focus on clients' recommendations online.

Source: Statuslabs

72% Of Clients Will Not Take Action Unless They Check Out Some Reviews

Regardless of how appealing your marketing is, you still require customer reviews. There's no skirting around it. Customers are still willing to hear you out, however they trust other individuals more.

Source: My Testimonial Engine

If They Were Asked, 77% Of Clients Would Submit A Review

More than a 35% would do it to inform others about their customer experience and 24% would definitely direct their review to the company itself.

Over a 26% would want to leave a review to help other individuals with their choice making process.

Source: Podium

Google Represents 57.5 Percent Of All Reviews World Wide

Google is in the lead here, followed by Facebook as a remote second.

Here are the online reviews circulation rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

When Buying Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Aspect

Stats reveal that reviews were more beneficial than Television ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Customer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. Individuals trust other individuals viewpoints before they ever trust what the producer states. The reason, manufacturers' descriptions are generally ads.

Source: Martech Zone

64 Percent Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their services and products.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

Online Product Reviews About An Item Can Boost Its Conversion Rate By An Unprecedented 270 Percent

User review statistics reveal the purchase probability for a product with five reviews is 270% higher than the very same item without reviews.

Source: Spiegel Research Center

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing decisions.

According to social reviews data, Facebook impacts the majority of users' purchase choices.

Facebook reviews statistics reveal that four out of 5 users are most likely to rely on a local business if it has favorable reviews.

Source: RevLocal

67% Of Consumers Say Reviews Are A "Extremely Important" Factor When Picking A Solution Provider

When customers need to choose a service provider, reviews have a massive impact on their decision.

Source: DemandGenReport

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Company

The star score is the first thing consumers see. Still, users take notice of other elements as well, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Software Reviews Impact Over 98 Percent Of All Purchasers

18% of software purchasers consider reviews to be an important factor in the purchase process. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

53% Of Consumers Anticipate Businesses To Answer Back Within A Week To Negative Reviews

Online review stats reveal that 63% of customer reviews stay without a reply. That's regrettable, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

70 Percent Of Customers Choose To Learn About A Business Through Articles And Reviews, Rather Than Ads

Ads are all well and good, however it deserves trying a different approach too. Reviews are by far the best method to discover the truth about a product or service.

Source: Statuslabs