64% Of Americans Agree That User-generated Content (customer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who check out client reviews, concur that it increases their purchasing confidence.

Companies use the reviews to enhance their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

49 Percent Of Customers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Purchasing Decision

Consumers value not just the quality or nature of the reviews, however they consider their number and recency also.

The share of consumers, who take note of the variety of reviews is currently at 46%.

Source: Brightlocal

90 Percent Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what people say about first impressions?

Users get their impression of your businesses through reviews. Normally through less than 10 of them.

Think about asking your visitors to compose one if you don't have reviews on your site.

Source: Martech Zone

77% Of Individuals Don't Trust Reviews That Are Older Than Three Months

Consumers don't care how excellent your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.

Customers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that companies need to be constantly requesting reviews.

Source: Statuslabs

95% Of Travelers Read Online Reviews Prior To Reserving Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business travelers read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'very often'.

Source: Trust You

91% Of Millennials Have Faith In Online Reviews As Much As Friends And Family

Online review statistics position customers' reviews as the most reliable source of recommendations. Online reviews typically bring the very same weight as guidance from loved ones.

Source: Brightlocal

More Than Half Of Individuals Aged 25 To 34 Gave Reviews

According to Statista, the younger generations are plainly the more opinionated ones.

Source: Statista

A Lot Of Popular Products Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star rankings are suspicious. That's why it is unnatural to get perfect 5 star ratings.

According to customer rating statistics, conversion rates begin to decrease as ratings rise above 4.7.

Source: Spiegel Research Center

95% Of Unsatisfied Clients Will Return To A Business If A Company Manages To Resolve Issues Quickly And Efficiently

Consumers don't expect you to be perfect. They do expect you to deal with things when they go wrong. If there is absolutely nothing else a company can do to deal with an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

Almost All Customers, Who Use Online Reviews, Read Them Very Early In The Purchasing Process

Let's say you want to buy a brand-new automobile and there are several models which fit your criteria. How do you pick the best one for you? Well, you read reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews convert customers into consumers.

Source: Consumer Affairs

74 Percent Of Regional Companies Have At A Minimum, 1 Google Review

One review is far from adequate to enhance your site's SERP ranking.

Looking at online scores stats, we found out that a company needs to have approximately 40 reviews before users "Award" it with a star.

Source: Brightlocal

Software Application Reviews Influence Over 98 Percent Of All Purchasers

18% of software application buyers consider reviews to be a necessary factor in the purchase procedure. Software application reviews have no effect whatsoever on just 2% of consumers. Two-thirds of them read more than 6 reviews to make up their mind and 14 percent of them read more than 20 reviews.

Source: Capterra

Just 44 Percent Of Local Businesses Have Accepted Their Google My Business Listing

That's 56 percent of your competitors that aren't benefiting from their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of businesses in fact use them.

Although we now understand why customer reviews are so powerful, many businesses obviously do not.

Source: LsaInsider

Online Product Reviews About An Item Can Amplify Its Conversion Rate By More Than 270 Percent

User review stats show the purchase likelihood for a product with five reviews is 270 percent higher than the exact same item without reviews.

Source: Spiegel Research Center

88% Of Executives View Reputation Risk As A Top Business Problem

Reputation management statistics suggest a business's reputation doesn't affect just the clients. Prospective employees also look at scores and take a look at reviews.

Source: Deloitte