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A Single Business Review Can Lift Its Conversions By 10 Percent
Online review stats show user-generated content can do wonders in regards to conversions.
A single review can have an enormous impact on your business.
A hundred reviews can increase your conversion rates by as much as 37%. 2 hundred can supply an astonishing 44% boost.
Source: RevLocal
67% Of Customers Suggest Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
When consumers need to choose a service provider, reviews have a huge effect on their decision.
Source: DemandGenReport
30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews
Keeping in touch with your customers develops trust. Even something as basic as responding to their reviews and remarks can make them feel valued.
As you may expect, customers who feel this way are happy to invest more money with a company.
Source: Statuslabs
63.6% Of Consumers Go To Google To Check For Reviews Of A Business
Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
When it comes to trust, these online review statistics show the general appeal of a website can only go so far.
Source: Review Trackers
United States Shoppers View "Product Performance" To Be The Most Useful Information In Product Reviews
They focus on different elements of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of US consumers.
Source: Statista
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a brand-new vehicle and there are numerous models which fit your criteria. How do you choose the very best one for you? Well, you read online reviews.
With the help of other consumers, you quickly pick one that works for you. That's how positive reviews convert consumers into clients.
Source: Consumer Affairs
More Than Four Negative Reviews About A Company Or Service Might Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a website's visitors to decide not to purchase. Three negative reviews can cost a business 59% fewer sales.
Obviously, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
83% Of Customers Don't Trust Advertising
The conventional channels to reach customers aren't as influential as they used to be. Most users who no longer trust ads select to take notice of consumers' recommendations online.
Source: Statuslabs
83% Of All Younger Clients Were Invited To Give A Review Recently
Of those invited, 80% of clients did leave a review. In general, businesses have asked 66% of all customers to submit a review on their company.
Source: Brightlocal
52% Of Customers Rely On A Product More If It Has Negative Reviews As Well
We already discussed the negative and positive reviews and their impact on consumers. However, all products have their faults, it raises red flags that perhaps the reviews are fake if all of a products reviews are favorable. Consumers expect to see some negative reviews.
Source: Capterra
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is currently the most popular social media which can likewise affect our purchasing preferences.
According to social media reviews data, Facebook affects over half of users' purchase decisions.
Facebook reviews stats reveal that four out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
61% Of Regional Businesses Have A Typical Score Of 4 Or 5 Stars
Generally 2 out of 3 companies have great and awesome rankings. Only 5% of companies have a ranking listed below three stars.
Source: Brightlocal
Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (quantity, variety, etc.) represent 15.44% of Google's algorithm for local ranking.
Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.
Source: Moz
Reviews Posted On Twitter Can Help Increase Revenues By 6.46 Percent
Online review stats show that reviews shared on Twitter, do more to increase sales than those on any other social network.
Source: Yotpo
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Utilize A Company
This stat is among lots of that illustrate the importance of online ratings. Now that news of consumer satisfaction travels this quick, keeping your customers pleased is more important than ever.
57 percent of customers have actually looked for business with more than four stars in 2018, which is up from 48% in 2017.
Moreover, 11 percent looked just for organizations with a best five star ranking.
Source: Brightlocal