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89% Of Consumers Prefer To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile browser, individuals choose to read reviews on their phones.
Source: Statista
Almost All Customers, Who Use Online Reviews, Read Them Early On In The Purchasing Process
Let's say you wish to buy a brand-new car and there are several models which fit your criteria. How do you select the very best one for you? Well, you read reviews.
With the help of other consumers, you quickly choose one that works for you. That's how positive reviews transform consumers into clients.
Source: Consumer Affairs
Positive Reviews Encourage 68% Of Consumers To Choose Local Businesses
Because the vast majority of customers check out reviews, you would want yours to be appealing to brand-new clients? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
72 Percent Of Clients Will Not Take Action Before They Check Out Some Reviews
Irrespective of how eye-catching your marketing is, you still need client reviews. There's no other way around it. Customers are still ready to hear you out, but they rely on other people more.
Source: My Testimonial Engine
83% Of All Younger Buyers Were Invited To Post A Review Recently
Of those asked, 80% of clients did leave a review. In general, companies have asked 66% of all clients to give a review on their company.
Source: Brightlocal
Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users
Mobile users prefer to get things done faster. Purchasing decisions are made rapidly.
Online reviews are clearly persuasive, yet online marketers have not necessarily come to value the power of them.
Source: Martech Zone
53% Of Customers Expect Businesses To Respond Within A Week To Unfavorable Reviews
Online review stats reveal that 63% of customer reviews stay without a reply. That's too bad, since those businesses are losing clients that way.
Source: Review Trackers
15 Percent Of Clients Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of potential consumers won't even consider working with a business they can't discover viewpoints about.
Source: Statuslabs
71% Of Millennials Browse Consumer Reviews Of Professional Services
Majority of all individuals in need of a professional service turn to online reviews.
According to online reviews statistics, 59% utilized online reviews to choose a medical professional or a lawyer.
Younger people (age 18-35) are even more inclined to work with an expert based upon online reviews. Only 19% of millennials will think about hiring a legal representative without any.
Source: Thomson Reuters
The Average Review Word Count Has Actually Gotten 65% Shorter Since 2010
These days reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is similar to that of a tweet.
Source: Review Trackers
A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Income
Businesses that treat consumers well normally prosper, review websites help make sure of that.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of American Customers
24% of US consumers consider reviews as 'extremely influential'.
To illustrate the value of online reviews and rankings, did you know that 81% of customers will pay more for an item with reviews and those exact same consumers are also happy to accept slower shipping times for such products.
Source: Turntonetworks
A Lot Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've visited a supplier. Online review trends show individuals choose to comment if they had a favorable experience, rather than a mediocre or unfavorable one.
Source: Brightlocal
If It Has Negative Reviews As Well, 52% Of Customers Trust A Product More
We already touched upon the positive and negative reviews and their result on consumers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. People expect to see some negative reviews.
Source: Capterra
88% Of Executives View Reputation Risk As A Leading Business Concern
Reputation management statistics show a company's reputation doesn't impact simply the customers. Prospective employees also take a look at rankings and take a look at reviews.
Source: Deloitte
60% Of Consumers Refer To Blog And Social Media Reviews On Their Mobile Phones Before Shopping
In-store purchasing is affected significantly by blogs and reviews on social media. With men being twice as likely to be affected than women.
Reviews and ranking statistics show individuals value the opinion of peers more than any other material.
Source: Collective Bias
70% Of Customers Choose To Learn About A Business Via Reviews And Articles, Instead Of Ads
Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the very best way to find the truth about a service or product.
Source: Statuslabs
Only 6% Of Consumers Do Not Trust Client Reviews At All
According to customer review data, a massive 19% of customers always trust online reviews and never ever a purchase without reading reviews first.
Source: Statista