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64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30% of consumers who read customer reviews, agree that it increases their purchasing confidence.
Companies utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
If They Were Asked, 77% Of Consumers Would Probably Give A Review
More than a 35% would leave a review to inform others about their consumer experience and 24% would definitely direct their review to the company itself.
Over a 26% would want to post a review to assist other individuals with their choice making process.
Source: Podium
If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Use A Service
This stat is among numerous that show the importance of online scores. Now that news of customer complete satisfaction travels this fast, keeping your clients pleased is more crucial than ever.
57% of consumers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.
11 percent looked only for companies with a best five star ranking.
Source: Brightlocal
When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Aspect
Stats reveal that reviews were more effective than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
86 Percent Of Customers Would Consider Writing A Review For A Business
Your consumers are your most important resource, and it's not just because of the cash they spend at your business. They will be ready to share it if you offer them a great experience.
Source: Brightlocal
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust An Item More
We already discussed the positive and negative reviews and their result on consumers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. People expect to see some unfavorable reviews.
Source: Capterra
Google Represents 57.5 Percent Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a remote second.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
73 Percent Of Customers Think Consumer Reviews Are More Crucial Than Star And Number Ratings
Online review data make it clear individuals aren't pleased with ratings alone.
Written reviews make the statistics appear more genuine which is what the would-be consumers are trying to find. Practically a third of consumers state written reviews are the only function that makes them believe the sites' reviews are relevant and helpful.
Source: Fan and Fuel
67% Of Customers Claim Reviews Are A "Very Crucial" Factor When Choosing A Service Provider
Reviews have a massive impact on their decision when customers have to select a service provider.
Source: DemandGenReport
83% Of All Young Shoppers Were Invited To Post A Review Recently
Of those asked, 80% of clients did post a review. In general, companies have actually asked 66% of all customers to leave a review on their business.
Source: Brightlocal
Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of American Clients
24% of US shoppers consider reviews as 'extremely influential'.
To highlight the importance of online reviews and scores, did you know that 81 percent of consumers will pay more for an item with reviews and those very same clients are also going to accept slower shipping times for such products.
Source: Turntonetworks
Software Reviews Impact Over 98% Of All Buyers
18 percent of software application purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of customers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
70 Percent Of Consumers Choose To Find Out About A Business Through Posts And Reviews, Instead Of Ads
Advertisements are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the best method to discover the truth about a product or service.
Source: Statuslabs
89% Of Clients Browse A Businesses Replies To Reviews
Not only do the majority of clients check out the review replies, 30% of them value them highly. Nearly 96% read the responses to their own reviews.
Source: Brightlocal