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Online Item Reviews About A Product Can Improve Its Conversion Rate By More Than 270%
User review stats show the purchase probability for an item with 5 reviews is 270% higher than the very same product without reviews.
Source: Spiegel Research Center
95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services
Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'always' or 'really often'.
Source: Trust You
If It Has Unfavorable Reviews As Well, 52% Of Customers Trust An Item More
We already discussed the negative and positive reviews and their effect on customers. However, all products have their faults, it raises red flags that maybe the reviews are fake if all of a products reviews are favorable. People expect to see some unfavorable reviews.
Source: Capterra
53 Percent Of Americans Consider Product Reviews And Rankings As The Most Important Part Of Online Shopping.
Today's buyers are smart and desire the best bang for their dollar. It's no surprise that they consider reading reviews as a huge part of the purchasing decision.
Source: Statista
15 Percent Of Buyers Don't Trust Businesses With No Online Reviews
No trust suggests no interactions. 15 percent of possible clients will not even think about working with a business they can't discover opinions about.
Source: Statuslabs
83% Of All Young Buyers Were Asked To Post A Review Recently
Of those invited, 80% of consumers did give a review. In general, companies have actually asked 66% of all customers to leave a review on their company.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a site's visitors to decide not to buy. Three negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the large variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
67% Of Customers Say Reviews Are A "Extremely Crucial" Factor When Selecting A Solution Provider
Reviews have an enormous effect on their decision when customers have to select a service provider.
Source: DemandGenReport
More Than Half Of Clients Aged 25-34 Published Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
88% Of Americans Revealed That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Stats reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
If They Were Asked, 77% Of Consumers Would Likely Post A Review
More than a 35% would leave a review to notify others about their customer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to submit a review to assist other individuals with their choice making process.
Source: Podium
88% Of Executives Consider Reputation Risk As A Top Business Problem
Reputation management stats show a business's reputation does not impact just the clients. Prospective team members likewise take a look at rankings and read reviews.
Source: Deloitte
90% Of Site Visitors Need Less Than 10 Reviews To Form A Viewpoint About A Business
You know what individuals say about first impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
If you do not have reviews on your site, think about asking your visitors to write one.
Source: Martech Zone
Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Customers
24% of US shoppers consider reviews as 'exceptionally influential'.
To show the importance of online reviews and scores, did you know that 81% of consumers will pay more for a product with reviews and those very same consumers are also going to accept slower shipping times for such products.
Source: Turntonetworks
Only 6% Of Customers Don't Rely On Consumer Reviews At All
According to consumer review statistics, a massive 19 percent of consumers always trust online reviews and never ever a make a purchase without checking out reviews.
Source: Statista
Most Local Companies Have An Average Of 39 Google Reviews
Individuals like to share their experience after they've gone to a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a negative or mediocre one.
Source: Brightlocal