49% Of Customers Consider The Quantity Of Online Reviews As A Vital Factor In Their Buying Decision

Customers value not just the quality or nature of the reviews, however they consider their quantity and recency too.

The share of customers, who take note of the number of reviews is currently at 46%.

Source: Brightlocal

If A Company Takes Care Of Problems Rapidly And Efficiently, 95% Of Disappointed Consumers Will Return To A Business

Clients do not expect you to be perfect. They do anticipate you to resolve things when they go wrong. If there is nothing else a company can do to resolve a problem, a simple coupon can say "We are sorry" in a more attractive way.

Source: SocialMediaToday

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Business

The star ranking is the first thing consumers see. Still, users focus on other aspects also, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of United States customers.

Source: Statista

When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Element

Data reveal that reviews were more successful than Television advertisements at 37%, social media at 23% and display ads at 49%.

Source: Statista

The Average Review Length Has Actually Gotten 65% Shorter Since 2010

Recently reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is proportionate to that of tweet from twitter.

Source: Review Trackers

Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US consumers consider reviews as 'very influential'.

To show the importance of online reviews and rankings, did you know that 81 percent of customers will pay more for a product with reviews and those exact same consumers are also willing to accept slower shipping times for such items.

Source: Turntonetworks

The Majority Of Local Businesses Have An Average Of 39 Google Reviews

People like to share their experience after they've gone to a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, rather than a mediocre or negative one.

Source: Brightlocal

53% Of Consumers Anticipate Companies To Respond Within A Week To Negative Reviews

Online review statistics prove that 63% of customer reviews stay without a reaction. That's too bad, due to the fact that those companies are losing customers that way.

Source: Review Trackers

A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Earnings

Businesses that treat clients well typically succeed, review websites help make certain of that.

Source: Statuslabs

77% Of Buyers Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Because they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why the majority of them regard older reviews irrelevant.

It is for this reason that businesses need to be constantly requesting reviews.

Source: Statuslabs

Reviews Published On Twitter Can Grow Online Sales By 6.46 Percent

Online review stats reveal that reviews shared on Twitter, do more to increase sales than those on any other social network.

Source: Yotpo

Favorable Reviews Motivate 68% Of Consumers To Choose Local Businesses

Considering that the huge majority of customers check out reviews, you'd want yours to be inviting to brand-new clients, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal