More Than 4 Negative Reviews About A Business Or Service Might Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

72% Of Consumers Won't Take Action Before They Read Some Reviews

No matter how enticing your marketing is, you still need consumer reviews. There is no way around it. Consumers are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

One-half Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people understand the value of being informed. User-generated content has an unassailable impact on customers.

If businesses think of the power of customer reviews over millennials, they will recognize what they've been missing out on. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

95% Of Travelers Check Out Online Reviews Prior To Scheduling Travel Related Services

Leisure and business tourists alike check out reviews to form a viewpoint. Business tourists read an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

90% Of Clients Need Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals say about very first impressions?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you don't have reviews on your site, consider asking your visitors to compose one.

Source: Martech Zone

86% Of Customers Would Consider Writing A Review For A Business

Your customers are your most valuable resource, and it's not only because of the money they invest at your business. They will be prepared to share it if you give them a great experience.

Source: Brightlocal

USA Buyers Consider "Product Performance" To Be The Most Useful Detail In Product Reviews

They focus on different aspects of the shopping experience when individuals read reviews. However according to online review statistics, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few considerations for more than 50% of American consumers.

Source: Statista

Reviews Are The Most Important Part Of The Purchase Choice For Over 90% Of American Customers

24% of US shoppers consider reviews as 'exceptionally influential'.

To highlight the significance of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those exact same customers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

If They Were Asked, 77% Of Consumers Would Definitely Post A Review

More than a 35% would post a review to educate others about their customer encounter and 24% would rather direct their review to the company itself.

Over a 26% would be willing to submit a review to help other people with their decision making process.

Source: Podium

88% Of Executives Consider Reputation Risk As A Leading Business Issue

Reputation management statistics suggest a business's reputation does not affect just the customers. Potential team members also take a look at rankings and read reviews.

Source: Deloitte

70% Of Customers Prefer To Find Out About A Business By Means Of Posts And Reviews, Instead Of Advertisements

Ads are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the very best method to find the truth about a service or product.

Source: Statuslabs

The Average Review Word Count Has Become 65% Much Shorter Since 2010

Presently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of a twitter tweet.

Source: Review Trackers

63.6% Of Consumers Visit Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) last.

These online review stats show the basic appeal of a website can just presume when it comes to trust.

Source: Review Trackers

People Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. Buying choices are made rapidly.

Online reviews are certainly convincing, yet marketers haven't always come to value the power of them.

Source: Martech Zone

89% Of Consumers Review A Companies Reactions To Reviews

Not only do a lot of consumers check out the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

71% Of Millennials Search Consumer Reviews Of Professional Services

Majority of all people in need of an expert service turn to online reviews.

According to online reviews statistics, 59% utilized online reviews to select a doctor or an attorney.

Young people (age 18-35) are a lot more inclined to work with a professional based on online reviews. Only 19% of millennials will consider working with an attorney without any.

Source: Thomson Reuters

53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.

Today's shoppers are wary and desire the best bang for their buck. It's no wonder that they consider reading reviews as a big part of the buying decision.

Source: Statista

15% Of Customers Don't Trust Businesses Without Having Online Reviews

No trust indicates no interactions. 15 percent of possible clients won't even think about working with a company they can't discover viewpoints about.

Source: Statuslabs