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The Majority Of Consumers Aged 25 To 34 Submitted Reviews
According to Statista, the younger generations are purportedly the more opinionated ones.
Source: Statista
88% Of Executives Judge Reputation Risk As A Top Business Concern
Reputation management stats suggest a business's reputation does not impact just the clients. Prospective employees also look at ratings and take a look at reviews.
Source: Deloitte
63.6% Of Customers Go To Google To Read Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.
When it comes to trust, these online review statistics reveal the general appeal of a site can only go so far.
Source: Review Trackers
73% Of Customers Believe Client Reviews Are More Vital Than Star And Number Rankings
Online review statistics make it clear people aren't pleased with ratings alone.
Consumer reviews make the stats appear more authentic which is what the prospective customers are trying to find. Practically a third of consumers state composed reviews are the only function that makes them believe the sites' reviews are beneficial and relevant.
Source: Fan and Fuel
If A Business Manages To Fix Issues Rapidly And Efficiently, 95% Of Disappointed Clients Will Go Back To A Business
Clients do not anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Employee
The 86% of companies doubt the integrity of online reviews. Nevertheless, they recognize the massive impact user rankings have on their business. Undesirable client or employee reviews can affect 90% of job seekers.
Source: Career Arc
A One Star Boost In Rating Can Lead To A 5% To 9% Increase In Business Income
Businesses that treat clients well normally succeed, review websites help make sure of that.
Source: Statuslabs
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you want to purchase a brand-new vehicle and there are a number of models which fit your criteria. How do you choose the very best one for you? Well, you read reviews.
With the help of other consumers, you manage to choose one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
72% Of Customers Will Not Take Action Before They Check Out Some Reviews
No matter how eye-catching your marketing is, you still require customer reviews. There is no way around it. Customers are still willing to hear you out, however they trust other people more.
Source: My Testimonial Engine
77% Of Users Don't Rely On Reviews That Are Older Than Three Months
Consumers don't care how excellent your service or product was in the past. Because they are fresh and relevant, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that businesses should to be continuously asking for reviews.
Source: Statuslabs
30% Of Clients Feel Positive About A Company Which Reacts To Online Reviews
Staying connected with your customers creates trust. Even something as simple as responding to their remarks and reviews can make them feel appreciated.
As you may expect, clients who feel this way are more willing to spend more money with a business.
Source: Statuslabs
The Majority Of Best Selling Items Have An Average Score Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. Somebody always has a bit of a gripe. That's why it is abnormal to get perfect 5 star scores. Sometimes a lower ranking in fact helps your overall rating.
According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
53% Of Customers Anticipate Businesses To Answer Back Within A Week To Negative Reviews
Online review stats reveal that 63% of customer reviews remain without a reaction. That's too bad, due to the fact that those companies are losing consumers that way.
Source: Review Trackers
More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large number of positive reviews you get.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53% Of Americans Consider Product Reviews And Ratings As The Most Crucial Part Of Online Shopping.
Today's consumers are smart and desire the very best bang for their dollar. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
70% Of Consumers Choose To Discover A Business Through Reviews And Articles, Instead Of Advertisements
Ads are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the best method to discover the truth about a service or product.
Source: Statuslabs