Only 6% Of Consumers Don't Rely On Customer Reviews At All

According to consumer review statistics, a tremendous 19% of consumers always trust online reviews and never ever a make a purchase without reading reviews first.

Source: Statista

98% Of Yelp's Visitors Purchased From A Business They Discovered On The Website

Generally, 142 million customers go to Yelp on a monthly basis. If you haven't declared your free Yelp business page, this is as great a time as any.

Source: RevLocal

Online Reviews Impact 67.7% Of Consumer Purchasing Decisions

More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

72% Of Customers Won't Take Action Unless They Check Out Some Reviews

Irrespective of how appealing your marketing is, you still need client reviews. There's no skirting around it. Customers are still ready to hear you out, but they trust other people more.

Source: My Testimonial Engine

61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars

Typically 2 out of 3 companies have great and outstanding rankings. Just 5% of companies have a rating below three stars.

Source: Brightlocal

60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Before Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With men being two times as likely to be influenced than women.

Reviews and ranking stats reveal people value the opinion of peers more than any other material.

Source: Collective Bias

Customers Reading Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. For that reason, buying decisions are made quickly.

Online reviews are obviously persuasive, yet marketers have not always come to value the power of them.

Source: Martech Zone

Majority Of Customers Won't Utilize A Company If It Has Less Than A 4 Star Rating

This stat is among lots of that show the significance of online rankings. Now that news of client fulfillment travels this fast, keeping your consumers delighted is more vital than ever.

57 percent of customers have actually looked for business with more than 4 stars in 2018, which is up from 48% in 2017.

11% looked just for organizations with an ideal five star rating.

Source: Brightlocal

71% Of Millennials Search Customer Reviews Of Professional Services

Over half of all individuals in need of an expert service rely on online reviews.

According to online reviews stats, 59% utilized online reviews to select a legal representative or a physician.

Younger people (age 18-35) are much more likely to employ a professional based on online reviews. Just 19% of millennials will think about employing a lawyer without any.

Source: Thomson Reuters

73 Percent Of Consumers Think Customer Reviews Are More Crucial Than Star And Number Scores

Online review data make it clear people aren't satisfied with scores alone.

Consumer reviews make the statistics appear more genuine which is what the potential clients are trying to find. Nearly a 3rd of consumers state written reviews are the only feature that makes them think the websites' reviews are pertinent and beneficial.

Source: Fan and Fuel

More Than 4 Negative Reviews About A Company Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone