Facebook Reviews Affect More Than 50 Percent Of Consumers' Purchasing Decisions

Facebook is currently the most popular social media which can also influence our purchasing decisions.

According to social reviews statistics, Facebook affects the majority of users' purchase decisions.

If it has positive reviews, Facebook reviews stats reveal that four out of five users are likely to rely on a local business.

Source: RevLocal

More Than 4 Negative Reviews About A Business Or Service May Decrease Sales By 70%

One negative review is enough for 35 percent of a site's visitors to choose not to buy. Three negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

The Majority Of Shoppers Aged 25 To 34 Published Reviews

According to Statista, the more youthful generations are reportedly the more opinionated ones.

Source: Statista

70% Of Customers Need To Read A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. Many people read much more reviews to get a clear view of how business is in fact doing. Don't depend on that figure alone.

Source: Brightlocal

15 Percent Of Users Do Not Trust Businesses Without Having Online Reviews

No trust implies no interactions. 15% of prospective consumers won't even think about working with a company they can't find viewpoints about.

Source: Statuslabs

Favorable Reviews Encourage 68% Of Customers To Choose A Local Business

Given that the large bulk of customers read reviews, you would want yours to be enticing to brand-new consumers, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Clients Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Purchase Than Desktop Users

Mobile users choose to get things done faster. Purchasing choices are made quickly.

Online reviews are certainly persuasive, yet online marketers haven't always come to appreciate the power of them.

Source: Martech Zone

If It Has Less Than A 4 Star Ranking, More Than Half Of Customers Won't Utilize A Service

This stat is among lots of that show the value of online rankings. Now that news of client fulfillment travels this fast, keeping your customers delighted is more vital than ever.

57 percent of customers have actually looked for companies with more than 4 stars in 2018, which is up from 48% in 2017.

Additionally, 11 percent looked just for services with a best five star rating.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Organization

The star ranking is the first thing consumers see. Still, users take note of other factors as well, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a 3rd of USA consumers.

Source: Statista

Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack

Review signals (quantity, diversity, and so on) account for 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

95% Of Disappointed Customers Will Go Back To A Company If A Business Makes An Effort To Resolve Issues Quickly And Effectively

Customers do not anticipate you to be perfect. When things go wrong, they do anticipate you to take care of things. If there's absolutely nothing else a company can do to resolve an issue, a simple coupon can say "We're sorry" in a more attractive way.

Source: SocialMediaToday

90% Of Visitors Require Less Than 10 Reviews To Form A Viewpoint About A Business

You know what individuals state about first impressions?

Users get their impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to compose one.

Source: Martech Zone

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

70 Percent Of Customers Prefer To Discover A Business By Means Of Reviews And Articles, Rather Than Ads

Ads are all well and good, but it's worth trying a different approach as well. Reviews are without a doubt the very best method to find the truth about a product or service.

Source: Statuslabs

Google Accounts For 57.5 Percent Of All Reviews Throughout The World

Google is in the lead here, followed by Facebook as a far-off second.

These the online reviews distribution rankings:

Google with 57.5%, Facebook with 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others with 8.6%.

Source: Review Trackers

67% Of Customers Report Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

When consumers have to select a solution provider, reviews have an enormous effect on their decision.

Source: DemandGenReport

Unfavorable Reviews Can Increase Conversion By As Much As 85 Percent

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your site. According to online review data, people devote more than 5 times as long on a site when they check out negative reviews.

When there are a mix of positives and negatives, more than two thirds of users trust reviews more. A frustrating 95 percent suspect censorship or fabricated reviews if there aren't any negative ones.

Source: Reevoo

95% Of Travelers Check Out Online Reviews Prior To Booking Travel Services

Leisure and business tourists alike read reviews to form a viewpoint. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers. 59percent of all travelers report that they check out reviews 'always' or 'very often'.

Source: Trust You