95% Of Travelers Read Online Reviews Prior To Scheduling Travel Services

Leisure and business tourists alike read reviews to form an opinion. Business tourists check out an average of 5 reviews vs. 6-7 for leisure travelers.

Source: Trust You

89% Of Individuals Choose To Read Reviews Using Their Cell Phones

Be it through an app or a mobile browser, people today choose to read reviews on their phones.

Source: Statista

71% Of Millennials Search Customer Reviews Of Professional Services

More than half of all people in need of an expert service rely on online reviews.

According to online reviews data, 59% utilized online reviews to pick a legal representative or a doctor.

Younger people (age 18-35) are even more likely to hire an expert based on online reviews. Only 19% of millennials will think about working with a legal representative without any.

Source: Thomson Reuters

Almost All Consumers, Who Use Online Reviews, Read Them Early On In The Purchasing Process

Let's say you want to buy a new car and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.

With the help of other people, you manage to choose a model that works for you. That's how positive reviews transform consumers into customers.

Source: Consumer Affairs

95% Of Dissatisfied Consumers Will Go Back To A Company If A Company Makes An Effort To Solve Issues Rapidly And Effectively

Customers do not anticipate you to be perfect. They do expect you to deal with things when they go wrong. If there's nothing else a business can do to solve a concern, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

67% Of Consumers Claim That Reviews Are A "Very Important" Factor When Selecting A Solution Provider

When customers need to choose a solution provider, reviews have a massive effect on their decision.

Source: DemandGenReport

Negative Reviews Can Improve Conversion By As Much As 85 Percent

It sounds insane, however negative reviews can be a positive driver for users to devote more time on your site. According to online review stats, people spend more than 5 times as long on a site when they check out negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

The Majority Of Popular Products Have An Average Score Of 4.2 To 4.7

You can't make everybody pleased, which is why perfect 5 star ratings are suspicious. Somebody always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star rankings. In some cases a lower rating actually helps your overall score.

According to consumer rating statistics, conversion rates start to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated material can do wonders in regards to conversions.

A single review can have a massive influence on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent boost.

Source: RevLocal

American Consumers Regard "Product Performance" To Be The Most Helpful Info In Product Reviews

When people read reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA clients.

Source: Statista

30% Of Consumers Feel Favorable To A Company Which Answers Online Reviews

Corresponding with your clients creates trust. Even something as basic as reacting to their reviews and remarks can make them feel valued.

As you may expect, clients who feel this way are happy to spend more cash with a business.

Source: Statuslabs

Facebook Reviews Affect More Than 50% Of Customers' Buying Decisions

Facebook is presently the most popular social network which can likewise affect our purchasing preferences.

According to social media reviews data, Facebook impacts over half of users' purchase choices.

If it has positive reviews, Facebook reviews stats reveal that 4 out of 5 users are likely to trust a local business.

Source: RevLocal

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Business

The star score is the first thing customers see. Still, users take note of other aspects too, like the amount, recency, length, and sentiment of reviews. Each of these alone affects more than a 3rd of US consumers.

Source: Statista

The Typical Review Length Has Become 65% Shorter Since 2010

These days reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is typical to that of tweet on twitter.

Source: Review Trackers