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83% Of All Younger Buyers Were Asked To Leave A Review Recently
Of those asked, 80% of customers did post a review. In general, companies have asked 66% of all customers to submit a review on their business.
Source: Brightlocal
The Typical Review Length Has Actually Become 65% Much Shorter Since 2010
At this present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is equivalent to that of tweet on twitter.
Source: Review Trackers
83 Percent Of Clients Don't Trust Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust ads pick to pay attention to clients' suggestions online.
Source: Statuslabs
People Checking Out Reviews On A Mobile Phone Are 127% Most Likely To Purchase Than Desktop Users
Mobile users choose to get things done quicker. Purchasing decisions are made quickly.
Online reviews are undoubtedly persuasive, yet online marketers haven't necessarily come to appreciate the power of them.
Source: Martech Zone
A One Star Boost In Rating Can Result In A 5% To 9% Increase In Business Profits
Businesses that treat customers fairly normally prosper, review websites help ensure of that.
Source: Statuslabs
71% Of Millennials Browse Consumer Reviews Of Professional Services
More than half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% utilized online reviews to select an attorney or a physician.
Younger people (age 18-35) are much more likely to work with a professional based upon online reviews. Just 19% of millennials will think about hiring a lawyer without any.
Source: Thomson Reuters
Reviews Are The Third Most Prominent Ranking Factor For Google's Local 3 Pack
Review signals (amount, variety, and so on) account for 15.44% of Google's algorithm for local ranking.
Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
Software Reviews Influence Over 98 Percent Of All Purchasers
18 percent of software application purchasers consider reviews to be a necessary factor in the purchase procedure. Software reviews have no impact whatsoever on just 2 percent of customers. Two-thirds of them read more than six reviews to make up their mind and 14 percent of them read more than 20 reviews.
Source: Capterra
95% Of Disappointed Clients Will Go Back To A Company If A Business Manages To Resolve Problems Rapidly And Effectively
Clients don't expect you to be perfect. They do expect you to remedy things when they go wrong. If there is absolutely nothing else a company can do to fix a problem, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
61% Of Local Businesses Have An Average Score Of 4 Or 5 Stars
Typically 2 out of 3 businesses have good and awesome scores. Only 5% of businesses have a score listed below three stars.
Source: Brightlocal
The Majority Of Customers Aged 25-34 Gave Reviews
According to Statista, the younger generations are apparently the more opinionated ones.
Source: Statista
More Than 4 Negative Reviews About A Company Or Product Might Reduce Sales By 70%
One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
53 Percent Of Americans Consider Item Reviews And Scores As The Most Important Part Of Online Shopping.
Today's consumers are smart and desire the very best bang for their dollar. It's not surprising that that they consider reading reviews as a huge part of the buying decision.
Source: Statista