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Most Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends show people choose to comment if they had a positive experience, instead of a negative or mediocre one.
Source: Brightlocal
49 Percent Of Customers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Consumers value not just the quality or nature of the reviews, however they consider their quantity and recency also.
The share of clients, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
15% Of People Do Not Trust Businesses Without Having Online Reviews
No trust indicates no interactions. 15 percent of prospective clients won't even think about doing business with a company they can't find viewpoints about.
Source: Statuslabs
88% Of Executives Judge Reputation Risk As A Top Business Issue
Reputation management stats show a company's reputation does not affect simply the clients. Potential team members likewise look at rankings and take a look at reviews.
Source: Deloitte
If It Has Negative Reviews As Well, 52% Of Customers Trust An Item More
We already touched upon the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that possibly the reviews are fake. Customers anticipate to see some negative reviews.
Source: Capterra
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star score is the first thing customers see. Still, users take notice of other aspects also, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of US consumers.
Source: Statista
Clients Might Invest 31% More With A Business That Has Terrific Reviews
Take note of this fact. The better other users describe your product or service, the more money you can charge and consumer review statistics show us exactly just how much more.
Source: Martech Zone
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making experience.
Source: Moz
More Than Half Of Individuals Aged 25-34 Wrote Reviews
According to Statista, the younger generations are evidently the more opinionated ones.
Source: Statista
74 Percent Of Regional Businesses Have At A Minimum, One Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online ratings data, we learnt that a business requires to have at least 40 reviews before people "Award" it with a star.
Source: Brightlocal
90 Percent Of Buyers Need Less Than 10 Reviews To Form A Viewpoint About A Business
You understand what people state about impressions, right?
Users get their impression of your businesses through reviews. Normally through less than 10 of them.
Consider asking your visitors to compose one if you do not have reviews on your site.
Source: Martech Zone
The Average Review Word Count Has Gotten 65% Shorter Since 2010
At the present time reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.
Source: Review Trackers
67% Of Customers Claim That Reviews Are A "Very Crucial" Factor When Selecting A Service Provider
Reviews have a massive effect on their decision when consumers have to pick a solution provider.
Source: DemandGenReport
Positive Reviews Motivate 68% Of Customers To Choose A Local Business
Given that the huge bulk of customers read reviews, you'd want yours to be appealing to brand-new consumers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
77% Of Users Do Not Trust Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Part of why online reviews matter is because they are relevant and fresh.
Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses should to be constantly requesting reviews.
Source: Statuslabs