If They Were Asked, 77% Of Clients Would Undoubtedly Post A Review

More than a 35% would post a review to advise others about their client experience and 24% would undoubtedly direct their review to the company itself.

Over a 26% would want to submit a review to assist other individuals with their choice making process.

Source: Podium

Reviews Are The Third Most Influential Ranking Element For Google's Local 3 Pack

Review signals (amount, diversity, etc.) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

54% Of Americans Pay The Most Attention To The Average Star Rating Of A Local Company

The star score is the first thing customers see. Still, users take note of other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of American customers.

Source: Statista

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Essential Consideration Of Their Purchasing Decision

Customers value not only the quality or nature of the reviews, but they consider their number and recency as well.

The share of clients, who focus on the number of reviews is presently at 46%.

Source: Brightlocal

91% Of Millennials Depend On Online Reviews As Much As Loved Ones

Online review stats put customers' reviews as the most trustworthy source of recommendations. Online reviews typically carry the very same weight as guidance from loved ones.

Source: Brightlocal

The Majority Of Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a supplier. Online review trends show people prefer to comment if they had a favorable experience, instead of a mediocre or negative one.

Source: Brightlocal

30% Of Customers Feel Positive About A Company Which Responds To Online Reviews

Corresponding with your clients creates trust. Even something as simple as reacting to their remarks and reviews can make them feel valued.

As you might anticipate, clients who feel this way are happy to invest more cash with a company.

Source: Statuslabs

The Typical Review Length Has Become 65% Shorter Since 2010

At the present time reviews are shorter, easier, and more straight to the point. The length of a review in 2019 is proportionate to that of a tweet.

Source: Review Trackers

If It Has Negative Reviews As Well, 52% Of Consumers Trust A Product More

We already discussed the positive and negative reviews and their impact on customers. However, all products have their faults, if all of a products reviews are positive, it raises warnings that perhaps the reviews are phony. People expect to see some negative reviews.

Source: Capterra

98 Percent Of Yelp's Site Visitors Bought From A Business They Found On The Site

Typically, 142 million consumers check out Yelp monthly. This is as great a time as any if you have not declared your free Yelp business page.

Source: RevLocal

Just 6 Percent Of Customers Don't Trust Client Reviews At All

According to consumer review statistics, a massive 19% of customers constantly trust online reviews and never a make a purchase without checking out reviews.

Source: Statista

A One Star Increase In Ranking Can Result In A 5% To 9% Boost In Business Revenue

Businesses that treat customers honorably typically prosper, review sites help make certain of that.

Source: Statuslabs

One-half Of All Millennial's "Always" Read Online Reviews For Businesses

More youthful individuals understand the worth of being informed. User-generated content has an indisputable impact on customers.

If businesses stop to consider the power of client reviews over millennials, they will understand what they've been losing out on. Older people are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

70 Percent Of Consumers Choose To Learn About A Business Through Reviews And Articles, Rather Than Ads

Advertisements are all well and good, but it deserves trying a different approach too. Reviews are without a doubt the best method to discover the truth about a service or product.

Source: Statuslabs

Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals viewpoints before they ever trust what the maker states. The reason, makers' descriptions are generally advertisements.

Source: Martech Zone

Unfavorable Reviews Can Boost Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive driver for users to spend more time on your website. According to online review stats, people spend more than five times as long on a site when they check out negative reviews.

More than two-thirds of users trust reviews more when there are a mix of negatives and positives. An overwhelming 95 percent suspect censorship or faked reviews if there aren't any negative ones.

Source: Reevoo

Only 44% Of Local Companies Have Actually Accepted Their Google My Business Listing

That's 56 percent of your competition that aren't taking advantage of their listing.

While business listings on the major review platforms are complimentary, a remarkably low number of companies really utilize them.

Although we now know why customer reviews are so powerful, a lot of businesses obviously do not.

Source: LsaInsider