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Customer Reviews On Products Are Trusted Practically 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. Individuals trust other peoples viewpoints before they ever trust what the producer states. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
88% Of Executives View Reputation Risk As A Top Business Issue
Reputation management stats suggest a company's reputation doesn't impact just the customers. Potential team members also look at rankings and read reviews.
Source: Deloitte
Online Product Reviews About An Item Can Raise Its Conversion Rate By More Than 270 Percent
User review stats reveal the purchase possibility for a product with 5 reviews is 270% higher than the same item without reviews.
Source: Spiegel Research Center
60% Of Customers Check Out Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected considerably by blogs and reviews on social media. With males being two times as likely to be affected than women.
Reviews and score statistics show individuals value the viewpoint of peers more than any other material.
Source: Collective Bias
98% Of Yelp's Browsers Purchased From A Business They Found On The Site
Typically, 142 million customers check out Yelp each month. This is as excellent a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
70 Percent Of Consumers Choose To Find Out About A Business Through Posts And Reviews, Rather Than Ads
Advertisements are all well and good, but it's worth trying a different approach also. Reviews are without a doubt the very best way to discover the truth about a product or service.
Source: Statuslabs
83% Of Clients Don't Trust Advertising
The conventional channels to reach customers aren't as influential as they used to be. Many users who no longer trust advertisements choose to pay attention to customers' suggestions online.
Source: Statuslabs
United States Buyers View "Product Performance" To Be The Most Useful Information In Product Reviews
When individuals read reviews, they concentrate on various aspects of the shopping experience. However according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality in time are the next couple of considerations for more than 50% of US customers.
Source: Statista
Google Accounts For 57.5% Of All Reviews Across The Globe
As can be anticipated, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
When Purchasing Home Electronics, 88% Of Americans Reported That Product Reviews Were The Most Influential Factor
Stats reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
82% Of Customers Check Out Review Sites Because They Want To Purchase A Service Or A Product And Want To Get The Facts About The Businesses Services And Products.
Users come since they have actually currently formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal
The Average Review Word Count Has Gotten 65% Much Shorter Since 2010
Currently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of tweet on twitter.
Source: Review Trackers
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than two thirds of customers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz