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Almost All Customers, Who Utilize Online Reviews, Read Them Very Early In The Buying Process
Let's say you wish to buy a new automobile and there are several models which fit your requirements. How do you choose the very best one for you? Well, you read the reviews.
With the help of other people, you quickly select one that works for you. That's how favorable reviews transform customers into customers.
Source: Consumer Affairs
95 Percent Of Travelers Read Online Reviews Prior To Booking Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers read an average of 5 reviews vs. 6-7 for leisure tourists.
Source: Trust You
98 Percent Of Yelp's Website Visitors Bought From A Business They Discovered On The Site
Generally, 142 million customers visit Yelp every month. This is as good a time as any if you have not declared your free Yelp business page.
Source: RevLocal
74% Of Local Companies Have At Least One Google Review
One review is far from enough to enhance your website's SERP ranking.
Looking at online scores data, we found out that a business needs to have an average of 40 reviews before people "Award" it with a star.
Source: Brightlocal
70% Of Consumers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read much more reviews to get an idea of how the business is actually doing. Do not depend upon that fact alone.
Source: Brightlocal
15 Percent Of Clients Do Not Trust Businesses Without Any Online Reviews
No trust implies no interactions. 15% of prospective clients won't even consider working with a business they can't find opinions about.
Source: Statuslabs
A One Star Increase In Score Can Result In A 5% To 9% Boost In Business Income
Businesses that treat clients fairly typically flourish, review websites help make certain of that.
Source: Statuslabs
72% Of Customers Won't Take Action Unless They Read Some Reviews
Regardless of how captivating your marketing is, you still need customer reviews. There's no skirting around it. Clients are still ready to hear you out, but they trust other people more.
Source: My Testimonial Engine
49% Of Consumers Consider The Number Of Online Reviews As An Important Consideration Of Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their number and recency also.
The share of customers, who focus on the number of reviews is currently at 46 percent.
Source: Brightlocal
Visitors Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Therefore, buying choices are made rapidly.
Online reviews are undoubtedly persuasive, yet marketers have not always come to appreciate the power of them.
Source: Martech Zone
64 Percent Of Americans Agree That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30% of consumers who check out client reviews, concur that it increases their buying confidence.
Companies utilize the reviews to improve their products and services.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista