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Only 6 Percent Of Customers Do Not Trust Consumer Reviews At All
According to consumer review stats, a tremendous 19 percent of consumers constantly trust online reviews and never a make a purchase without reading reviews.
Source: Statista
The Typical Review Length Has Gotten 65% Much Shorter Since 2010
As of late reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a tweet.
Source: Review Trackers
83% Of All Younger People Were Asked To Submit A Review Recently
Of those invited, 80% of clients did leave a review. Overall, companies have asked 66% of all consumers to leave a review on their company.
Source: Brightlocal
Google Represents 57.5 Percent Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a distant second.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
88% Of Executives Consider Reputation Risk As A Leading Business Problem
Reputation management statistics indicate a business's reputation doesn't impact simply the clients. Potential employees likewise take a look at scores and take a look at reviews.
Source: Deloitte
71% Of Millennials Browse Customer Reviews Of Expert Services
Over half of all individuals in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a physician or a lawyer.
Younger people (age 18-35) are a lot more likely to employ a professional based upon online reviews. Just 19% of millennials will think about hiring a legal representative without any.
Source: Thomson Reuters
64 Percent Of Americans Agree That User-generated Content (client Reviews) Improved Their Shopping Experience In 2017
30 percent of customers who check out consumer reviews, agree that it increases their buying confidence.
Businesses utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
30% Of Clients Feel Positive About A Company Which Responds To Online Reviews
Communicating with your consumers develops trust. Even something like reacting to their comments and reviews can make them feel valued.
As you may expect, clients who feel this way are going to spend more money with a company.
Source: Statuslabs
74 Percent Of Local Companies Have At Least 1 Google Review
One review is far from enough to enhance your site's SERP ranking.
Taking a look at online ratings data, we learnt that a company needs to have a minimum of 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
Customers Could Spend 31% More With A Business That Has Excellent Reviews
Take notice of this statistic. The more detailed other users describe your services or product, the more money you can charge and consumer review statistics reveal to us precisely how much more.
Source: Martech Zone
Most Best-selling Items Have An Average Rating Of 4.2 To 4.7
You can't make everyone happy, which is why perfect 5 star rankings are suspicious. That's why it is abnormal to get perfect 5 star ratings.
According to customer rating stats, conversion rates start to reduce as ratings rise above 4.7.
Source: Spiegel Research Center
63.6% Of Customers Visit Google To Check For Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) at the bottom of the list.
When it comes to trust, these online review statistics show the general appeal of a website can only go so far.
Source: Review Trackers
83 Percent Of Consumers Do Not Rely On Advertising
The traditional channels to reach customers aren't as influential as they used to be. The majority of users who no longer trust advertisements choose to take notice of consumers' suggestions online.
Source: Statuslabs
Reviews Are The Most Vital Part Of The Purchase Decision For Over 90% Of United States Clients
24% of US consumers consider reviews as 'very influential'.
To illustrate the value of online reviews and rankings, did you understand that 81 percent of consumers will pay more for a product with reviews and those exact same customers are likewise ready to accept slower shipping times for such products.
Source: Turntonetworks
77% Of Users Do Not Rely On Reviews That Are Older Than 3 Months
Consumers don't care how great your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why the majority of them consider older reviews unimportant.
It is for this reason that companies need to be continuously requesting reviews.
Source: Statuslabs
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Factor In Their Purchasing Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency also.
The share of customers, who pay attention to the number of reviews is presently at 46 percent.
Source: Brightlocal