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98% Of Yelp's Site Visitors Purchased From A Business They Found On The Site
Typically, 142 million consumers visit Yelp every month. If you haven't declared your free Yelp business page, this is as great a time as any.
Source: RevLocal
More Than Four Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to purchase. Three negative reviews can cost a business 59% less sales.
Of course, they can be compensated by the sheer variety of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Just 6% Of Customers Don't Trust Customer Reviews At All
According to client review stats, a tremendous 19% of consumers always trust online reviews and never a make a purchase without reading reviews.
Source: Statista
89% Of Consumers Like To Read Reviews On Their Smartphones
Be it through an app or a mobile web browser, customers choose to read reviews on their cell phones.
Source: Statista
88% Of Executives Regard Reputation Risk As A Top Business Issue
Reputation management statistics show a business's reputation does not impact just the consumers. Potential employees likewise take a look at scores and take a look at reviews.
Source: Deloitte
30% Of Clients Feel Positive About A Business Which Reacts To Online Reviews
Communicating with your customers develops trust. Even something like responding to their reviews and comments can make them feel appreciated.
As you may expect, customers who feel this way are happy to spend more money with a business.
Source: Statuslabs
Negative Reviews Can Boost Conversion By As Much As 85 Percent
It sounds insane, but negative reviews can be a positive force for users to devote more time on your website. According to online review statistics, individuals devote more than 5 times as long on a website when they check out negative reviews.
When there are a mix of positives and negatives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any negative ones.
Source: Reevoo
71% Of Millennials Browse Customer Reviews Of Professional Services
Over half of all people in need of an expert service turn to online reviews.
According to online reviews data, 59% used online reviews to choose a legal representative or a doctor.
Young people (age 18-35) are even more likely to hire an expert based upon online reviews. Just 19% of millennials will think about working with a legal representative without any.
Source: Thomson Reuters
Google Represents 57.5 Percent Of All Reviews World Wide
Google is in the lead here, followed by Facebook as a remote second.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others with 8.6%.
Source: Review Trackers
Positive Reviews Motivate 68% Of Customers To Use Local Businesses
Because the vast majority of customers read reviews, you would want yours to be appealing to brand-new customers? Keep them short, positive and sweet.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
US Shoppers Regard "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on different elements of the shopping experience when people check out reviews. But according to online review statistics, 60% of them are most thinking about the product's performance.
Customer satisfaction, product quality and quality with time are the next few considerations for more than 50% of US clients.
Source: Statista
63.6 Percent Of Consumers Go To Google To Read Reviews Of A Business
Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) at the end.
These online review stats reveal the basic popularity of a site can just go so far when it pertains to trust.
Source: Review Trackers
Consumers Could Spend 31% More With A Business That Has Excellent Reviews
Take note of this statistic. The more detailed other users describe your product and services, the more money you can charge and customer review stats reveal to us exactly just how much more.
Source: Martech Zone
Facebook Reviews Affect More Than 50% Of Customers' Purchasing Decisions
Facebook is currently the most popular social network which can likewise affect our buying decisions.
According to social media reviews statistics, Facebook affects the majority of users' purchase choices.
If it has positive reviews, Facebook reviews stats expose that 4 out of 5 users are most likely to rely on a local business.
Source: RevLocal