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More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70 Percent
One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.
Obviously, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
95 Percent Of Travelers Check Out Online Reviews Prior To Reserving Travel Related Services
Leisure and business tourists alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers.
Source: Trust You
Clients Could Invest 31 Percent More With A Business That Has Great Reviews
Take notice of this fact. The better other users explain your product or service, the more money you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone
If A Business Handles Issues Quickly And Effectively, 95% Of Dissatisfied Clients Will Go Back To A Company
Clients don't anticipate you to be perfect. They do expect you to take care of things when they go wrong. If there's absolutely nothing else a company can do to deal with a problem, a simple coupon can say "We are sorry" in a more enticing way.
Source: SocialMediaToday
70% Of Consumers Need To Check Out At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people read much more reviews to get a clear view of how the business is really doing. Do not depend on that statistic alone.
Source: Brightlocal
60 Percent Of Consumers Seek Advice From Blog And Social Media Reviews On Their Cell Phones Before Shopping
In-store purchasing is influenced substantially by blogs and reviews on social media. With males being two times as likely to be influenced than ladies.
Reviews and rating statistics reveal individuals value the opinion of peers more than any other content.
Source: Collective Bias
70% Of Consumers Prefer To Find Out About A Business By Means Of Reviews And Articles, Instead Of Ads
Ads are all well and good, however it's worth trying a different approach also. Reviews are without a doubt the best way to discover the truth about a product or service.
Source: Statuslabs
Over Half Of People Aged 25-34 Gave Reviews
According to Statista, the more youthful generations are seemingly the more vocal ones.
Source: Statista
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of US Customers
24% of US consumers consider reviews as 'exceptionally influential'.
To highlight the significance of online reviews and scores, did you understand that 81% of consumers will pay more for an item with reviews and those same clients are likewise going to accept slower shipping times for such items.
Source: Turntonetworks
83% Of All Young Clients Were Asked To Give A Review Recently
Of those invited, 80% of clients did give a review. Overall, businesses have actually asked 66% of all consumers to post a review on their business.
Source: Brightlocal
61 Percent Of Local Businesses Have A Typical Ranking Of 4 Or 5 Stars
Typically 2 out of 3 businesses have outstanding and awesome scores. Just 5% of businesses have a rating listed below three stars.
Source: Brightlocal
89% Of Individuals Prefer To Read Reviews On Their Smart Devices
Be it via an app or a mobile web browser, folks choose to read reviews on their cell phones.
Source: Statista
53% Of Americans Consider Item Reviews And Ratings As The Most Essential Part Of Online Shopping.
Today's buyers are wary and want the very best bang for their buck. It's no wonder that they consider checking out reviews as a big part of the purchasing decision.
Source: Statista
Reviews Posted On Twitter Can Increase Sales By 6.46%
Online review stats show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
Just 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56 percent of your competition that aren't making the most of their listing.
While business listings on the significant review platforms are free, a surprisingly low number of companies really use them.
Although we now understand why client reviews are so powerful, many businesses obviously do not.
Source: LsaInsider
83 Percent Of Clients Don't Trust Advertising
The conventional channels to reach consumers aren't as prominent as they used to be. Most users who no longer trust advertisements choose to focus on clients' recommendations online.
Source: Statuslabs
Favorable Reviews Motivate 68% Of Consumers To Use Local Businesses
Considering that the huge bulk of consumers read reviews, you'd want yours to be enticing to new customers, right? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal