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91% Of Millennials Have Faith In Online Reviews As Much As Loved Ones
Online review stats place clients' reviews as the most credible source of suggestions. Online reviews typically bring the same weight as recommendations from loved ones.
Source: Brightlocal
Consumers Checking Out Reviews On A Mobile Phone Are 127 Percent More Likely To Make A Purchase Than Desktop Users
Mobile users choose to get things done faster. For that reason, purchasing decisions are made rapidly.
Online reviews are clearly persuasive, yet online marketers have not always come to appreciate the power of them.
Source: Martech Zone
Software Application Reviews Influence Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no impact whatsoever on only 2 percent of consumers. Two-thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.
Source: Capterra
15 Percent Of People Do Not Trust Businesses With No Online Reviews
No trust means no interactions. 15 percent of potential customers will not even think about working with a company they can't discover viewpoints about.
Source: Statuslabs
86% Of Consumers Would Think About Writing A Review For A Business
Your clients are your most valuable resource, and it's not only because of the money they spend at your business. If you provide a good experience, they will be willing to share it.
Source: Brightlocal
Google Accounts For 57.5 Percent Of All Reviews Across The World
Google is the clear winner as far as circulation goes, however they are not the only ones in the game.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
77% Of Individuals Do Not Rely On Reviews That Are Older Than Three Months
Clients don't care how excellent your service or product was in the past. Since they are relevant and fresh, is part of why online reviews matter.
Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.
It is for this reason that businesses should to be constantly asking for reviews.
Source: Statuslabs
The Majority Of Local Businesses Have An Average Of 39 Google Reviews
Individuals like to share their experience after they have gone to a vendor. Online review trends show individuals prefer to comment if they had a positive experience, instead of a mediocre or unfavorable one.
Source: Brightlocal
53% Of Customers Anticipate Companies To Respond Within A Week To Unfavorable Reviews
Online review stats clarify that 63% of consumer reviews remain without a response. That's regrettable, because those companies are losing customers that way.
Source: Review Trackers
54% Of Americans Pay The Most Attention To The Typical Star Rating Of A Local Business
The star rating is the first thing consumers see. Still, users take note of other factors also, like the quantity, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.
Source: Statista
Negative Reviews Can Boost Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to spend more time on your site. According to online review data, people devote more than 5 times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. If there aren't any unfavorable ones, an overwhelming 95% suspect censorship or fabricated reviews.
Source: Reevoo
74 Percent Of Local Businesses Have At A Minimum, 1 Google Review
A single review is far from enough to enhance your website's SERP ranking.
Taking a look at online scores statistics, we learnt that a business requires to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
95% Of Unhappy Consumers Will Go Back To A Business If A Company Deals With Problems Rapidly And Effectively
Customers don't expect you to be perfect. When things go wrong, they do expect you to fix things. If there is nothing else a company can do to resolve a concern, a simple coupon can say "We're sorry" in a more appealing way.
Source: SocialMediaToday
67% Of Customers Claim Reviews Are A "Extremely Important" Factor When Choosing A Service Provider
Reviews have a huge effect on their decision when clients have to pick a solution provider.
Source: DemandGenReport
60 Percent Of Customers Consult Blog And Social Network Reviews On Their Mobile Phones Before Shopping
In-store shopping is affected significantly by blogs and reviews on social media. With males being twice as likely to be affected than ladies.
Reviews and ranking data show individuals value the opinion of peers more than any other material.
Source: Collective Bias
USA Buyers Consider "Product Performance" To Be The Most Helpful Information In Product Reviews
They focus on various aspects of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most interested in the product's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of US clients.
Source: Statista