Buyers Checking Out Reviews On A Mobile Phone Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, buying decisions are made quickly.

Online reviews are obviously convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

Just 44 Percent Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competitors that aren't making the most of their listing.

While business listings on the major review platforms are complimentary, a surprisingly low number of businesses in fact use them.

Although we now understand why consumer reviews are so effective, most businesses obviously do not.

Source: LsaInsider

The Typical Review Word Count Has Actually Become 65% Much Shorter Since 2010

In the present day reviews are shorter, easier, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

A One Star Increase In Ranking Can Cause A 5% To 9% Increase In Business Revenue

Businesses that treat customers fairly usually flourish, review websites help make sure of that.

Source: Statuslabs

30% Of Consumers Feel Comfortable With A Business Which Reacts To Online Reviews

Keeping in touch with your customers builds their trust. Even something easy like reacting to their comments and reviews can make them feel appreciated.

As you may expect, clients who feel this way are more willing to spend more cash with a company.

Source: Statuslabs

77% Of Users Do Not Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your product or service was in the past. Due to the fact that they are fresh and relevant, is part of why online reviews matter.

Customers understand businesses lose their touch all the time, which is why most of them find older reviews irrelevant.

It is for this reason that businesses ought to be continuously asking for reviews.

Source: Statuslabs

98% Of Yelp's Browsers Purchased From A Business They Discovered On The Website

Typically, 142 million consumers go to Yelp on a monthly basis. If you haven't claimed your free Yelp business page, this is as excellent a time as any.

Source: RevLocal

52% Of Consumers Trust A Product More If It Has Unfavorable Reviews Too

We already touched upon the positive and negative reviews and their effect on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that possibly the reviews are fake. Customers anticipate to see some unfavorable reviews.

Source: Capterra

A Solitary Business Review Can Raise Its Conversions By 10 Percent

Online review stats reveal user-generated material can do wonders in terms of conversions.

A single review can have a massive impact on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can supply an astonishing 44% boost.

Source: RevLocal

86 Percent Of Customers Would Consider Writing A Review For A Business

Your clients are your most valuable resource, and it's not only because of the money they spend at your business. If you give them a good experience, they will want to share it.

Source: Brightlocal

89% Of Clients Browse A Businesses Responses To Reviews

Not only do many customers check out the review replies, 30% of them hold them in high regard. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

Google Accounts For 57.5 Percent Of All Reviews Worldwide

Google is the clear winner as far as distribution goes, but they are not the only ones in the game.

Here are the online reviews distribution rankings:

Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

70 Percent Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business

4 reviews may be too few. Most people read much more reviews to get a better idea of how business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of customer reviews stay without a response. That's too bad, due to the fact that those businesses are losing consumers that way.

Source: Review Trackers

American Buyers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

They focus on different aspects of the shopping experience when people check out reviews. However according to online review stats, 60% of them are most thinking about the item's performance.

Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of American consumers.

Source: Statista

95% Of Travelers Read Online Reviews Prior To Reserving Travel Related Services

Leisure and business travelers alike read reviews to form an opinion. Business travelers check out an average of 5 reviews vs. 6-7 for leisure travelers. 59% of all tourists report that they read reviews 'constantly' or 'very often'.

Source: Trust You

91% Of Businesses Believe The Company's Star Rating Can Determine Whether They Win Or Lose A Possible Team Member

The 86% of businesses question the integrity of online reviews. Nonetheless, they recognize the massive impact user rankings have on their business. Unfavorable customer or employee reviews can affect 90% of job seekers.

Source: Career Arc

If They Were Asked, 77% Of Consumers Would Leave A Review

More than a 35% would submit a review to inform others about their customer encounter and 24% would certainly direct their review to the company itself.

Over a 26% would be willing to submit a review to assist other people with their decision making process.

Source: Podium