Positive Reviews Encourage 68% Of Consumers To Choose A Local Business

Since the huge bulk of consumers check out reviews, you would want yours to be appealing to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

A Lot Of Best Selling Items Have An Average Score Of 4.2 To 4.7

You can't make everyone happy, which is why perfect 5 star ratings are suspicious. That's why it is abnormal to get perfect 5 star ratings.

According to consumer rating stats, conversion rates begin to reduce as rankings rise above 4.7.

Source: Spiegel Research Center

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

Irrespective of how appealing your marketing is, you still require customer reviews. There is no way around it. Customers are still happy to hear you out, but they rely on other people more.

Source: My Testimonial Engine

60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Devices Prior To Shopping

In-store purchasing is affected significantly by blogs and reviews on social media. With males being twice as likely to be affected than women.

Reviews and rating data show people value the opinion of peers more than any other material.

Source: Collective Bias

64% Of Americans Concur That User-generated Content (consumer Reviews) Enhanced Their Shopping Experience In 2017

30% of customers who read consumer reviews, concur that it increases their purchasing confidence.

Companies use the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

63.6 Percent Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.

When it comes to trust, these online review statistics show the general popularity of a website can just go so far.

Source: Review Trackers

Fifty Percent Of All Millennial's "Always" Check Out Online Reviews For Businesses

Younger people know the worth of being informed. User-generated content has an unassailable influence on consumers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, just 6% of people aged 55 or older check out reviews.

Source: Brightlocal

Reviews Posted On Twitter Can Help Grow Sales By 6.46 Percent

Online review data reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.

Source: Yotpo

70% Of Customers Need To Read A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read many more reviews to get an idea of how business is in fact doing. Do not depend on that fact alone.

Source: Brightlocal

83% Of All Younger Consumers Were Invited To Leave A Review Recently

Of those invited, 80% of clients did submit a review. Overall, businesses have actually asked 66% of all customers to post a review on their company.

Source: Brightlocal

USA Shoppers Consider "Product Performance" To Be The Most Useful Information In Product Reviews

When people read reviews, they focus on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.

Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of USA consumers.

Source: Statista

A Solitary Business Review Can Lift Its Conversions By 10 Percent

Online review statistics reveal user-generated content can do wonders in regards to conversions.

A single review can have a huge influence on your business.

A hundred reviews can increase your conversion rates by as much as 37 percent. 2 hundred can offer an astonishing 44 percent increase.

Source: RevLocal

If It Has Unfavorable Reviews As Well, 52% Of Customers Trust A Product More

We already touched upon the negative and positive reviews and their effect on customers. Nevertheless, all products have their faults, it raises red flags that perhaps the reviews are phony if all of a products reviews are positive. Customers expect to see some unfavorable reviews.

Source: Capterra

Google Accounts For 57.5 Percent Of All Reviews Across The World

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These the online reviews circulation rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.

Source: Review Trackers

Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process

Let's say you wish to buy a new automobile and there are several models which fit your requirements. How do you pick the very best one for you? Well, you read the reviews.

With the help of other consumers, you manage to choose a model that works for you. That's how favorable reviews transform consumers into clients.

Source: Consumer Affairs

77% Of Consumers Do Not Trust Reviews That Are Older Than 3 Months

Consumers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers know businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

Buyers Reading Reviews On A Mobile Device Are 127% More Likely To Make A Purchase Than Desktop Users

Mobile users prefer to get things done faster. Buying decisions are made quickly.

Online reviews are undoubtedly convincing, yet online marketers haven't always come to value the power of them.

Source: Martech Zone

Online Item Reviews About A Product Can Raise Its Conversion Rate By A Staggering 270 Percent

User review stats show the purchase possibility for an item with 5 reviews is 270% higher than the very same product without reviews.

Source: Spiegel Research Center