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Google Accounts For 57.5% Of All Reviews World Wide
Google is the clear winner as far as distribution goes, however they are not the only ones in the game.
These are the online reviews distribution rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
The Average Review Length Has Gotten 65% Much Shorter Since 2010
Nowadays reviews are much shorter, simpler, and more straight to the point. The word count of a review in 2019 is similar to that of tweet on twitter.
Source: Review Trackers
53% Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of Online Shopping.
Today's buyers are smart and desire the best bang for their buck. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.
Source: Statista
49 Percent Of Consumers Consider The Number Of Online Reviews As An Essential Consideration Of Their Buying Decision
Customers value not just the quality or nature of the reviews, however they consider their quantity and recency as well.
The share of consumers, who focus on the number of reviews is presently at 46%.
Source: Brightlocal
53% Of Consumers Expect Businesses To Respond Within A Week To Negative Reviews
Online review statistics reveal that 63% of customer reviews go on without a response. That's too bad, because those companies are losing consumers that way.
Source: Review Trackers
Reviews Are The Third Most Prominent Ranking Element For Google's Local 3 Pack
Review signals (amount, variety, etc.) account for 15.44% of Google's algorithm for local ranking.
Only Google My Business signals, like proximity and keywords account for 25.12%, and link signals at 16.53%, are more vital than reviews as far as ranking factors go for the local 3 pack.
Source: Moz
77% Of Clients Would Certainly Leave A Review If They Were Asked
More than a 35% would do it to notify others about their client experience and 24% would rather direct their review to the company itself.
Over a 26% would be willing to give a review to help other people with their decision making process.
Source: Podium
Just 44 Percent Of Local Companies Have Actually Accepted Their Google My Business Listing
That's 56% of your competition that aren't benefiting from their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact make use of them.
Although we now know why client reviews are so powerful, the majority of businesses apparently do not.
Source: LsaInsider
US Buyers Regard "Product Performance" To Be The Most Useful Detail In Product Reviews
They focus on different aspects of the shopping experience when people read reviews. However according to online review stats, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of USA consumers.
Source: Statista
Only 6% Of Customers Don't Rely On Client Reviews At All
According to consumer review statistics, a tremendous 19% of consumers constantly rely on online reviews and never a make a purchase without reading reviews.
Source: Statista
60% Of Customers Consult Blog And Social Media Network Reviews On Their Cell Phones Prior To Shopping
In-store shopping is influenced significantly by blogs and reviews on social media. With males being twice as likely to be affected than ladies.
Reviews and ranking data reveal people value the opinion of peers more than any other content.
Source: Collective Bias
95% Of Travelers Read Online Reviews Prior To Booking Travel Services
Leisure and business travelers alike check out reviews to form an opinion. Business tourists read approximately 5 reviews vs. 6-7 for leisure travelers. 59percent of all tourists report that they check out reviews 'constantly' or 'very frequently'.
Source: Trust You
Customer Reviews On Products Are Relied On Nearly 12 Times More Than The Manufacturers' Descriptions
Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other peoples opinions before they ever trust what the producer states. The reason, producers' descriptions are basically ads.
Source: Martech Zone
Consumers Might Invest 31% More With A Business That Has Excellent Reviews
Pay attention to this statistic. The better other users explain your service or product, the more money you can charge and consumer review statistics reveal to us precisely just how much more.
Source: Martech Zone