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72 Percent Of Customers Will Not Take Action Unless They Read Some Reviews
Irrespective of how eye-catching your marketing is, you still need consumer reviews. There is no way around it. Customers are still going to hear you out, but they rely on other individuals more.
Source: My Testimonial Engine
83% Of All Young Customers Were Invited To Post A Review Recently
Of those asked, 80% of consumers did give a review. In general, companies have actually asked 66% of all customers to post a review on their business.
Source: Brightlocal
88% Of Executives Consider Reputation Risk As A Top Business Issue
Reputation management stats show a business's reputation doesn't impact just the clients. Potential employees likewise take a look at rankings and read reviews.
Source: Deloitte
73% Of Consumers Believe Customer Reviews Are More Crucial Than Star And Number Ratings
Online review stats make it clear people aren't satisfied with scores alone.
Consumer reviews make the statistics appear more genuine which is what the prospective customers are searching for. Nearly a 3rd of customers say composed reviews are the only function that makes them believe the websites' reviews are helpful and appropriate.
Source: Fan and Fuel
Google Represents 57.5 Percent Of All Reviews Around The Globe
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
These the online reviews circulation rankings:
Google with 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
91% Of Companies Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee
The 86% of companies question the integrity of online reviews. However, they recognize the huge effect user scores have on their business. Undesirable consumer or employee reviews can affect 90% of job seekers.
Source: Career Arc
61 Percent Of Local Businesses Have An Average Rating Of 4 Or 5 Stars
Overall 2 out of 3 companies have excellent and exceptional ratings. Just 5% of companies have a rating below 3 stars.
Source: Brightlocal
A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat clients honorably usually flourish, review sites help make sure of that.
Source: Statuslabs
74% Of Regional Companies Have At A Minimum, One Google Review
A single review is far from sufficient to improve your site's SERP ranking.
Taking a look at online rankings statistics, we learnt that a business requires to have a minimum of 40 reviews before people "Award" it with a star.
Source: Brightlocal
Almost All Customers, Who Use Online Reviews, Read Them Early In The Purchasing Process
Let's say you wish to buy a new vehicle and there are numerous models which fit your requirements. How do you pick the very best one for you? Well, you read reviews.
With the help of other customers, you quickly decide on a model that works for you. That's how positive reviews convert consumers into clients.
Source: Consumer Affairs
89% Of Customers Review A Companies Reactions To Reviews
Not only do most customers check out the review replies, 30% of them highly value them. Nearly 96% read the responses to their own reviews.
Source: Brightlocal
90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You understand what individuals say about impressions, right?
Users get their first impression of your businesses through reviews. Usually through less than 10 of them.
Think about asking your visitors to write one if you don't have reviews on your website.
Source: Martech Zone
63.6% Of Consumers Go To Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and third, leaving Facebook (23%) behind.
These online review statistics reveal the general popularity of a website can just presume when it comes to trust.
Source: Review Trackers
Only 44% Of Local Companies Have Claimed Their Google My Business Listing
That's 56 percent of your competition that aren't benefiting from their listing.
While business listings on the significant review platforms are free, a remarkably low number of companies in fact make use of them.
Although we now understand why consumer reviews are so effective, most businesses apparently do not.
Source: LsaInsider
67% Of Consumers Say Reviews Are A "Extremely Crucial" Factor When Choosing A Solution Provider
When consumers need to select a solution provider, reviews have an enormous effect on their decision.
Source: DemandGenReport
70 Percent Of Customers Choose To Find Out About A Business Via Reviews And Articles, Instead Of Ads
Advertisements are all well and good, however it deserves attempting a different approach too. Reviews are without a doubt the very best way to find the truth about a product or service.
Source: Statuslabs
If It Has Unfavorable Reviews As Well, 52% Of Consumers Trust A Product More
We already touched upon the negative and positive reviews and their effect on consumers. However, all products have their faults, it raises red flags that possibly the reviews are fake if all of a products reviews are favorable. Consumers anticipate to see some negative reviews.
Source: Capterra
71% Of Millennials Browse Customer Reviews Of Professional Services
More than half of all people in need of a professional service turn to online reviews.
According to online reviews data, 59% used online reviews to select a lawyer or a physician.
Young people (age 18-35) are even more likely to work with a professional based upon online reviews. Only 19% of millennials will consider working with a lawyer without any.
Source: Thomson Reuters