70 Percent Of Customers Prefer To Learn About A Business Via Reviews And Posts, Instead Of Advertisements

Ads are all well and good, however it's worth trying a different approach too. Reviews are by far the very best method to discover the truth about a service or product.

Source: Statuslabs

91% Of Companies Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nonetheless, they understand the massive impact user ratings have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

72 Percent Of Consumers Will Not Take Action Unless They Check Out Some Reviews

No matter how attractive your marketing is, you still require customer reviews. There's no way around it. Clients are still willing to hear you out, but they trust other people more.

Source: My Testimonial Engine

The Majority Of Shoppers Aged 25 To 34 Posted Reviews

According to Statista, the more youthful generations are clearly the more opinionated ones.

Source: Statista

70% Of Customers Need To Check Out A Minimum Of 4 Reviews Before They Can Trust A Business

Four reviews may be too few. The majority of people read much more reviews to get a clear view of how the business is in fact doing. Do not depend on that statistic alone.

Source: Brightlocal

30% Of Consumers Feel Comfortable With A Business Which Answers Online Reviews

Communicating with your clients creates trust. Even something easy like responding to their remarks and reviews can make them feel appreciated.

As you might anticipate, customers who feel this way are more willing to invest more money with a business.

Source: Statuslabs

More Than 4 Negative Reviews About A Business Or Service Might Reduce Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent less sales.

Naturally, they can be compensated by the sheer number of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

Only 6% Of Customers Don't Trust Customer Reviews At All

According to consumer review stats, a whopping 19 percent of customers always rely on online reviews and never ever a make a purchase without checking out reviews first.

Source: Statista

Most Local Companies Have Approximately 39 Google Reviews

People like to share their experience after they have visited a vendor. Online review trends reveal individuals prefer to comment if they had a favorable experience, instead of a average or negative one.

Source: Brightlocal

67% Of Consumers Say Reviews Are A "Very Crucial" Factor When Choosing A Service Provider

Reviews have a huge impact on their decision when clients have to pick a solution provider.

Source: DemandGenReport

Reviews Are The Most Vital Part Of The Purchase Choice For Over 90% Of US Consumers

24% of US shoppers consider reviews as 'very influential'.

To show the importance of online reviews and rankings, did you know that 81 percent of consumers will pay more for an item with reviews and those very same customers are likewise going to accept slower shipping times for such items.

Source: Turntonetworks

Half Of All Millennial's "Always" Read Online Reviews For Companies

Younger people know the worth of being informed. User-generated material has an unassailable influence on consumers.

If businesses think of the power of consumer reviews over millennials, they will realize what they've been missing out on. Older people are different though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

98% Of Yelp's Visitors Bought From A Business They Found On The Website

Normally, 142 million customers visit Yelp every month. This is as good a time as any if you have not claimed your complimentary Yelp business page.

Source: RevLocal

86 Percent Of Customers Would Consider Writing A Review For A Business

Your customers are your most important resource, and it's not just because of the cash they spend at your business. They will be willing to share it if you offer them a great experience.

Source: Brightlocal

If They Were Asked, 77% Of Consumers Would Undoubtedly Post A Review

More than a 35% would submit a review to advise others about their customer experience and 24% would most likely direct their review to the business itself.

Over a 26% would want to submit a review to assist other people with their choice making process.

Source: Podium