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Reviews Are The Most Important Part Of The Purchase Decision For Over 90% Of USA Consumers
24% of US consumers consider reviews as 'incredibly influential'.
To show the significance of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those exact same clients are likewise willing to accept slower shipping times for such items.
Source: Turntonetworks
70% Of Consumers Need To Check Out At Least Four Reviews Before They Can Trust A Business
Four reviews may be too few. Many people check out much more reviews to get a clear view of how the business is really doing. Do not depend upon that figure alone.
Source: Brightlocal
15 Percent Of Consumers Don't Trust Businesses Without Having Online Reviews
No trust means no interactions. 15% of potential clients will not even consider working with a company they can't find viewpoints about.
Source: Statuslabs
95% Of Unsatisfied Customers Will Return To A Company If A Business Deals With Issues Quickly And Effectively
Clients do not anticipate you to be perfect. When things go wrong, they do anticipate you to fix things. If there's nothing else a company can do to fix an issue, a simple coupon can say "We are sorry" in a more appealing way.
Source: SocialMediaToday
74% Of Local Companies Have At A Minimum, One Google Review
A single review is far from enough to improve your site's SERP ranking.
Taking a look at online ratings statistics, we discovered that a company needs to have a minimum of 40 reviews before buyers "Award" it with a star.
Source: Brightlocal
77% Of Users Don't Rely On Reviews That Are Older Than Three Months
Clients don't care how good your service or product was in the past. Since they are fresh and relevant, is part of why online reviews matter.
Consumers understand businesses lose their touch all the time, which is why most of them regard older reviews unimportant.
It is for this reason that companies should to be constantly requesting reviews.
Source: Statuslabs
A One Star Boost In Ranking Can Cause A 5% To 9% Boost In Business Revenue
Businesses that treat consumers fairly generally prosper, review sites help ensure of that.
Source: Statuslabs
91 Percent Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review stats position consumers' reviews as the most credible source of recommendations. Online reviews typically bring the very same weight as recommendations from friends and family.
Source: Brightlocal
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two-thirds of consumers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
If They Were Asked, 77% Of Customers Would Undoubtedly Post A Review
More than a 35% would leave a review to advise others about their consumer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to leave a review to help other people with their decision making process.
Source: Podium
53 Percent Of Americans Consider Item Reviews And Scores As The Most Crucial Part Of The Online Shopping Experience In 2018.
Today's buyers are wary and desire the very best bang for their buck. It's not surprising that that they consider reading reviews as a big part of the buying decision.
Source: Statista
60% Of Consumers Refer To Blog And Social Network Reviews On Their Cell Phones Prior To Shopping
In-store purchasing is affected significantly by blogs and reviews on social networks. With men being twice as likely to be affected than women.
Reviews and score data reveal people value the viewpoint of peers more than any other content.
Source: Collective Bias
89% Of Customers Choose To Read Reviews Using Their Smart Devices
Be it by means of an app or a mobile web browser, everyday people prefer to read reviews on their phones.
Source: Statista
A Single Business Review Can Lift Its Conversions By 10 Percent
Online review stats reveal user-generated material can do wonders in terms of conversions.
A single review can have a massive impact on your business.
A hundred reviews can raise your conversion rates by as much as 37%. 2 hundred can provide a mind-blowing 44 percent boost.
Source: RevLocal
More Than Four Negative Reviews About A Business Or Service May Reduce Sales By 70 Percent
One negative review suffices for 35% of a website's visitors to choose not to purchase. 3 negative reviews can cost a business 59 percent fewer sales.
Of course, they can be compensated by the sheer number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Facebook Reviews Affect More Than 50% Of Consumers' Buying Decisions
Facebook is presently the most popular social media which can likewise influence our purchasing decisions.
According to social reviews stats, Facebook affects over half of users' purchase choices.
Facebook reviews stats reveal that four out of five users are more likely to rely on a local business if it has favorable reviews.
Source: RevLocal
Only 44 Percent Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the major review platforms are complimentary, a remarkably low number of companies in fact utilize them.
Although we now understand why client reviews are so powerful, a lot of businesses obviously don't.
Source: LsaInsider