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When Purchasing Home Electronic Devices, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor
Statistics reveal that reviews were more successful than Television advertisements at 37%, social networks at 23% and display advertisements at 49%.
Source: Statista
Positive Reviews Encourage 68% Of Customers To Use Local Businesses
Given that the huge bulk of consumers read reviews, you would want yours to be appealing to new customers? Keep them short, sweet and positive.
"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa
Source: Brightlocal
89% Of Customers Choose To Read Reviews On Their Cell Phones
Be it through an app or a mobile browser, folks prefer to read reviews on their phones.
Source: Statista
49% Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision
Customers value not only the quality or nature of the reviews, however they consider their quantity and recency too.
The share of customers, who take note of the variety of reviews is presently at 46 percent.
Source: Brightlocal
64% Of Americans Concur That User-generated Content (client Reviews) Enhanced Their Shopping Experience In 2017
30 percent of consumers who read client reviews, concur that it increases their purchasing confidence.
Businesses utilize the reviews to improve their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
98% Of Yelp's Site Visitors Bought From A Business They Discovered On The Website
Usually, 142 million consumers visit Yelp on a monthly basis. This is as great a time as any if you have not claimed your complimentary Yelp business page.
Source: RevLocal
If They Were Asked, 77% Of Consumers Would Likely Give A Review
More than a 35% would leave a review to inform others about their client encounter and 24% would likely direct their review to the business itself.
Over a 26% would want to give a review to help other individuals with their choice making process.
Source: Podium
Consumer Reviews On Products Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other individuals opinions before they ever trust what the maker states. The reason, producers' descriptions are essentially ads.
Source: Martech Zone
Reviews Shared On Twitter Can Help Increase Sales By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to grow sales than those on any other social media platform.
Source: Yotpo
91 Percent Of Millennials Have Confidence In Online Reviews As Much As Loved Ones
Online review statistics place consumers' reviews as the most credible source of recommendations. Online reviews usually bring the exact same weight as guidance from loved ones.
Source: Brightlocal
Google Represents 57.5 Percent Of All Reviews Worldwide
Google is the clear winner as far as distribution goes, but they are not the only ones in the game.
Here's the online reviews circulation rankings:
Google at 57.5%, Facebook with 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business
Considering the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the end.
When it comes to trust, these online review statistics reveal the basic appeal of a site can only go so far.
Source: Review Trackers
Over Half Of Customers Won't Use A Business If It Has Less Than A 4 Star Ranking
This stat is among many that illustrate the significance of online scores. Now that news of consumer fulfillment travels this quick, keeping your customers delighted is more important than ever.
57 percent of customers have searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked just for services with a best five star ranking.
Source: Brightlocal
Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses
More youthful individuals understand the value of being informed. User-generated material has an indisputable impact on consumers.
They will realize what they've been missing out on if businesses stop to think about the power of consumer reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.
Source: Brightlocal
Due To The Fact That They Desire To Acquire A Product Or A Service And Desire To Get The Truth About The Businesses Items And Services, 82 Percent Of Consumers Visit Review Sites.
Users come due to the fact that they have already formed a purchase decision. The bulk of them (89 percent) purchase within a week of their visit.
Source: RevLocal