60% Of Consumers Refer To Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social media. With males being two times as likely to be influenced than women.

Reviews and ranking data show individuals value the opinion of peers more than any other content.

Source: Collective Bias

The Typical Review Word Count Has Gotten 65% Much Shorter Since 2010

Lately reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is typical to that of a twitter tweet.

Source: Review Trackers

Favorable Reviews Motivate 68 Percent Of Customers To Use Local Businesses

Because the large bulk of customers check out reviews, you'd want yours to be enticing to new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

Fifty Percent Of All Millennial's "Constantly" Check Out Online Reviews For Companies

More youthful individuals understand the value of being informed. User-generated content has an indisputable influence on consumers.

They will realize what they've been missing out on if businesses stop to think about the power of client reviews over millennials. Older individuals are various though, only 6% of people aged 55 or older check out reviews.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Organization

The star rating is the first thing customers see. Still, users pay attention to other elements too, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of United States customers.

Source: Statista

88% Of Executives View Reputation Risk As A Top Business Issue

Reputation management stats suggest a business's reputation doesn't impact just the customers. Prospective team members likewise look at scores and read reviews.

Source: Deloitte

A One Star Increase In Rating Can Cause A 5% To 9% Increase In Business Revenue

Businesses that treat customers fairly generally succeed, review sites help make certain of that.

Source: Statuslabs

77% Of Clients Do Not Rely On Reviews That Are Older Than Three Months

Consumers don't care how great your service or product was in the past. Part of why online reviews matter is because they are fresh and relevant.

Consumers understand businesses lose their touch all the time, which is why the majority of them regard older reviews unimportant.

It is for this reason that businesses ought to be constantly asking for reviews.

Source: Statuslabs

63.6% Of Customers Go To Google To Read Reviews Of A Business

Thinking about the last stat, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the bottom of the list.

These online review stats show the general popularity of a website can just presume when it comes to trust.

Source: Review Trackers

Many Local Businesses Have An Average Of 39 Google Reviews

Individuals like to share their experience after they've gone to a vendor. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a negative or mediocre one.

Source: Brightlocal

89% Of Clients Read A Businesses Reactions To Reviews

Not only do the majority of consumers check out the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

Users Reading Reviews On A Mobile Device Are 127% Most Likely To Buy Than Desktop Users

Mobile users prefer to get things done faster. For that reason, purchasing choices are made quickly.

Online reviews are obviously persuasive, yet online marketers haven't necessarily come to value the power of them.

Source: Martech Zone

Online Reviews Impact 67.7% Of Consumer Buying Decisions

More than 2 thirds of customers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.

Source: Moz

If It Has Less Than A 4 Star Score, More Than Half Of Customers Will Not Utilize A Service

This stat is among numerous that show the significance of online scores. Now that news of customer fulfillment travels this fast, keeping your customers happy is more crucial than ever.

57 percent of consumers have searched for companies with more than four stars in 2018, which is up from 48% in 2017.

Furthermore, 11% looked only for businesses with an ideal five star ranking.

Source: Brightlocal

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of USA Clients

24% of US consumers consider reviews as 'very influential'.

To show the value of online reviews and rankings, did you know that 81 percent of customers will pay more for an item with reviews and those same customers are also ready to accept slower shipping times for such products.

Source: Turntonetworks