63.6% Of Customers Check Out Google To Look For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) at the bottom of the list.

These online review statistics show the basic popularity of a website can just presume when it concerns trust.

Source: Review Trackers

Google Accounts For 57.5% Of All Reviews Worldwide

Google is the clear winner as far as circulation goes, but they are not the only ones in the game.

These are the online reviews distribution rankings:

Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp with 6.6% and Others at 8.6%.

Source: Review Trackers

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Factor In Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their number and recency too.

The share of consumers, who take notice of the number of reviews is currently at 46%.

Source: Brightlocal

53% Of Customers Anticipate Companies To Reply Within A Week To Negative Reviews

Online review stats reveal that 63% of client reviews remain without a response. That's regrettable, since those businesses are losing customers that way.

Source: Review Trackers

73 Percent Of Consumers Think Written Reviews Are More Important Than Star And Number Rankings

Online review statistics make it clear individuals aren't pleased with ratings alone.

Client reviews make the stats appear more authentic which is what the prospective clients are trying to find. Almost a third of customers say composed reviews are the only feature that makes them think the sites' reviews are relevant and helpful.

Source: Fan and Fuel

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Consumers don't care how good your product or service was in the past. Since they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why the majority of them find older reviews irrelevant.

It is for this reason that businesses ought to be continuously requesting reviews.

Source: Statuslabs

89% Of Consumers Review A Businesses Replies To Reviews

Not only do most individuals read the review replies, 30% of them value them highly. Nearly 96% read the reactions to their own reviews.

Source: Brightlocal

A One Star Increase In Ranking Can Cause A 5% To 9% Boost In Business Profits

Businesses that treat clients fairly normally prosper, review websites help ensure of that.

Source: Statuslabs

The Typical Review Length Has Gotten 65% Shorter Since 2010

Presently reviews are shorter, simpler, and more straight to the point. The word count of a review in 2019 is comparable to that of a tweet.

Source: Review Trackers

More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70%

One negative review suffices for 35 percent of a site's visitors to decide not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the large variety of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

The Majority Of Shoppers Aged 25 To 34 Gave Reviews

According to Statista, the more youthful generations are evidently the more opinionated ones.

Source: Statista