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91 Percent Of Millennials Trust In Online Reviews As Much As Friends And Family
Online review stats put customers' reviews as the most credible source of suggestions. Online reviews generally bring the exact same weight as suggestions from family and friends.
Source: Brightlocal
30% Of Consumers Feel Favorable To A Business Which Responds To Online Reviews
Communicating with your customers creates trust. Even something as simple as reacting to their comments and reviews can make them feel valued.
As you may expect, clients who feel this way are more willing to spend more cash with a company.
Source: Statuslabs
Only 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't making the most of their listing.
While business listings on the significant review platforms are complimentary, a surprisingly low number of companies actually make use of them.
Although we now understand why client reviews are so effective, most businesses apparently don't.
Source: LsaInsider
71% Of Millennials Search Customer Reviews Of Professional Services
Over half of all people in need of a professional service rely on online reviews.
According to online reviews stats, 59% used online reviews to pick a physician or a legal representative.
Younger people (age 18-35) are a lot more inclined to work with an expert based upon online reviews. Only 19% of millennials will consider employing an attorney without any.
Source: Thomson Reuters
Half Of All Of The Millennial's "Always" Read Online Reviews For Businesses
Younger individuals know the value of being informed. User-generated material has an unassailable impact on consumers.
They will understand what they've been missing out on if businesses stop to consider the power of customer reviews over millennials. Older people are various though, only 6% of individuals aged 55 or older read reviews.
Source: Brightlocal
Most Local Companies Have Approximately 39 Google Reviews
Individuals like to share their experience after they have gone to a supplier. Online review trends reveal individuals choose to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
Online Reviews Impact 67.7% Of Customer Buying Decisions
More than 2 thirds of buyers concur online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
Unfavorable Reviews Can Increase Conversion By Up To 85%
It sounds crazy, but negative reviews can be a positive factor for users to devote more time on your website. According to online review data, people spend more than 5 times as long on a website when they check out negative reviews.
When there are a mix of negatives and positives, more than two thirds of users trust reviews more. An overwhelming 95% suspect censorship or fabricated reviews if there aren't any unfavorable ones.
Source: Reevoo
When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Prominent Aspect
Statistics reveal that reviews were more effective than Television advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
53% Of Customers Expect Businesses To Respond Within A Week To Negative Reviews
Online review statistics prove that 63% of consumer reviews go on without a reaction. That's too bad, because those companies are losing clients that way.
Source: Review Trackers
83% Of Clients Don't Rely On Advertising
The standard channels to reach consumers aren't as prominent as they utilized to be. The majority of users who no longer trust advertisements select to take note of consumers' suggestions online.
Source: Statuslabs
15% Of Buyers Do Not Trust Businesses Without Online Reviews
No trust means no interactions. 15% of possible consumers won't even consider doing business with a business they can't discover opinions about.
Source: Statuslabs
77% Of Customers Would Definitely Submit A Review If They Were Asked
More than a 35% would do it to inform others about their consumer encounter and 24% would definitely direct their review to the company itself.
Over a 26% would be willing to leave a review to help other individuals with their decision making process.
Source: Podium
70% Of Consumers Choose To Learn About A Business Through Articles And Reviews, Instead Of Advertisements
Ads are all well and good, but it's worth attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a product or service.
Source: Statuslabs
Clients Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users
Mobile users prefer to get things done quicker. Therefore, buying decisions are made rapidly.
Online reviews are certainly convincing, yet online marketers have not always come to value the power of them.
Source: Martech Zone
Over Half Of Shoppers Aged 25-34 Posted Reviews
According to Statista, the younger generations are obviously the more vocal ones.
Source: Statista
89% Of Individuals Prefer To Read Reviews Using Their Mobile Phones
Be it through an app or a mobile web browser, consumers choose to read reviews on their mobile devices.
Source: Statista