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77% Of Customers Don't Trust Reviews That Are Older Than Three Months
Clients don't care how great your service or product was in the past. Part of why online reviews matter is since they are relevant and fresh.
Consumers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.
It is for this reason that businesses ought to be constantly requesting reviews.
Source: Statuslabs
54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Company
The star rating is the first thing customers see. Still, users take notice of other factors also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of USA customers.
Source: Statista
If They Were Asked, 77% Of Customers Would Definitely Post A Review
More than a 35% would leave a review to notify others about their client experience and 24% would definitely direct their review to the business itself.
Over a 26% would want to submit a review to help other individuals with their choice making process.
Source: Podium
Almost All Consumers, Who Utilize Online Reviews, Read Them Very Early In The Purchasing Process
Let's say you want to buy a new vehicle and there are several models which fit your criteria. How do you choose the best one for you? Well, you read online reviews.
With the help of other consumers, you manage to pick a model that works for you. That's how positive reviews transform customers into clients.
Source: Consumer Affairs
Only 44% Of Local Companies Have Accepted Their Google My Business Listing
That's 56% of your competitors that aren't taking advantage of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of businesses actually use them.
Although we now understand why consumer reviews are so powerful, the majority of businesses obviously don't.
Source: LsaInsider
Online Reviews Affect 67.7% Of Customer Purchasing Decisions
More than two thirds of buyers agree online reviews are either a "Fairly decisive", "Very decisive", or "Absolutely decisive" part of their decision making process.
Source: Moz
83% Of All Younger Consumers Were Invited To Submit A Review Recently
Of those asked, 80% of consumers did leave a review. Overall, companies have asked 66% of all clients to post a review on their company.
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Customers' Buying Decisions
Facebook is presently the most popular social network which can also affect our buying preferences.
According to social media reviews stats, Facebook impacts the majority of users' purchase decisions.
Facebook reviews stats expose that four out of 5 users are most likely to rely on a local business if it has positive reviews.
Source: RevLocal
Reviews Published On Twitter Can Grow Revenues By 6.46%
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social media platform.
Source: Yotpo
64 Percent Of Americans Concur That User-generated Content (consumer Reviews) Improved Their Shopping Experience In 2017
30 percent of consumers who read client reviews, agree that it increases their purchasing confidence.
Businesses utilize the reviews to enhance their services and products.
"We all need people who will give us feedback. That's how we improve." -Bill Gates
Source: Statista
98 Percent Of Yelp's Site Visitors Purchased From A Business They Found On The Site
Normally, 142 million consumers visit Yelp each month. If you have not claimed your totally free Yelp business page, this is as great a time as any.
Source: RevLocal
61 Percent Of Regional Businesses Have An Average Rating Of 4 To 5 Stars
Typically 2 out of 3 businesses have great and outstanding scores. Just 5% of businesses have a ranking listed below 3 stars.
Source: Brightlocal