More Than 4 Negative Reviews About A Business Or Product May Decrease Sales By 70%

One negative review suffices for 35% of a site's visitors to choose not to buy. Three negative reviews can cost a business 59% less sales.

Of course, they can be compensated by the sheer number of positive reviews you get.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

89% Of Buyers Prefer To Read Reviews On Their Cell Phones

Be it by means of an app or a mobile browser, people young and old choose to read reviews on their cell phones.

Source: Statista

53% Of Consumers Expect Companies To Respond Within A Week To Unfavorable Reviews

Online review stats clarify that 63% of client reviews remain without a reply. That's too bad, because those companies are losing customers that way.

Source: Review Trackers

30% Of Consumers Feel Favorable To A Business Which Answers Online Reviews

Corresponding with your clients builds their trust. Even something as basic as responding to their reviews and comments can make them feel valued.

As you might anticipate, clients who feel this way are happy to invest more cash with a business.

Source: Statuslabs

Fifty Percent Of All Of The Millennial's "Constantly" Read Online Reviews For Businesses

More youthful people understand the value of being informed. User-generated material has an indisputable impact on consumers.

They will realize what they've been missing out on if businesses stop to consider the power of client reviews over millennials. Older individuals are different though, just 6% of individuals aged 55 or older read reviews.

Source: Brightlocal

Clients Could Invest 31 Percent More With A Business That Has Great Reviews

Pay attention to this statistic. The better other users describe your product and services, the more money you can charge and customer review statistics reveal to us precisely just how much more.

Source: Martech Zone

90% Of Users Require Less Than 10 Reviews To Form A Viewpoint About A Business

You understand what people state about very first impressions?

Users get their first impression of your businesses through reviews. Normally through less than 10 of them.

If you don't have reviews on your site, think about asking your visitors to compose one.

Source: Martech Zone

A Lot Of Local Companies Have An Average Of 39 Google Reviews

Individuals like to share their experience after they have gone to a supplier. Online review trends show individuals prefer to comment if they had a favorable experience, rather than a average or unfavorable one.

Source: Brightlocal

Many Best Selling Items Have An Average Rating Of 4.2 To 4.7

You can't make everybody happy, which is why perfect 5 star ratings are suspicious. That's why it is unnatural to get perfect 5 star rankings.

According to client rating stats, conversion rates begin to decrease as rankings rise above 4.7.

Source: Spiegel Research Center

61 Percent Of Regional Businesses Have A Typical Rating Of 4 Or 5 Stars

Typically two-thirds of companies have excellent and great ratings. Just 5% of businesses have a score listed below three stars.

Source: Brightlocal

70 Percent Of Consumers Choose To Discover A Business Through Reviews And Articles, Rather Than Advertisements

Advertisements are all well and good, however it deserves attempting a different approach also. Reviews are without a doubt the best method to discover the truth about a service or product.

Source: Statuslabs

Favorable Reviews Motivate 68 Percent Of Customers To Choose Local Businesses

Because the huge majority of consumers check out reviews, you would want yours to be inviting to new clients, right? Keep them short, positive and sweet.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

91% Of Companies Think The Business's Star Rating Can Determine Whether They Win Or Lose A Possible Employee

The 86% of companies question the integrity of online reviews. However, they understand the huge effect user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Family And Friends

Online review statistics place consumers' reviews as the most trustworthy source of suggestions. Online reviews normally bring the same weight as suggestions from friends and family.

Source: Brightlocal

54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company

The star ranking is the first thing consumers see. Still, users take notice of other aspects as well, like the amount, recency, length, and belief of reviews. Each of these alone influences more than a third of US consumers.

Source: Statista

Visitors Reading Reviews On A Mobile Device Are 127 Percent Most Likely To Purchase Than Desktop Users

Mobile users choose to get things done much faster. Therefore, purchasing decisions are made quickly.

Online reviews are undoubtedly persuasive, yet marketers have not necessarily come to appreciate the power of them.

Source: Martech Zone