Almost All Customers, Who Use Online Reviews, Read Them Early In The Buying Process

Let's say you wish to buy a new automobile and there are numerous models which fit your criteria. How do you pick the best one for you? Well, you read the reviews.

With the help of other customers, you manage to decide on a model that works for you. That's how positive reviews convert consumers into clients.

Source: Consumer Affairs

83% Of Consumers Do Not Trust Advertising

The conventional channels to reach customers aren't as influential as they used to be. A lot of users who no longer trust advertisements choose to pay attention to customers' suggestions online.

Source: Statuslabs

A Solitary Business Review Can Raise Its Conversions By 10%

Online review statistics reveal user-generated material can do wonders in regards to conversions.

A single review can have an enormous effect on your business.

A hundred reviews can boost your conversion rates by as much as 37 percent. Two hundred can supply a mind-blowing 44% boost.

Source: RevLocal

60 Percent Of Consumers Check Out Blog And Social Media Reviews On Their Cell Phones Prior To Shopping

In-store purchasing is influenced substantially by blogs and reviews on social media. With males being twice as likely to be influenced than women.

Reviews and rating data reveal people value the opinion of peers more than any other content.

Source: Collective Bias

67% Of Consumers Claim Reviews Are A "Extremely Crucial" Factor When Picking A Solution Provider

When consumers need to choose a solution provider, reviews have a huge influence on their decision.

Source: DemandGenReport

90% Of Customers Need Less Than 10 Reviews To Form An Opinion About A Business

You understand what individuals say about impressions, right?

Users get their first impression of your businesses through reviews. Generally through less than 10 of them.

If you do not have reviews on your website, consider asking your visitors to write one.

Source: Martech Zone

88% Of Executives Judge Reputation Risk As A Top Business Issue

Reputation management stats show a business's reputation doesn't impact just the customers. Potential team members also take a look at scores and take a look at reviews.

Source: Deloitte

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social media which can likewise affect our buying preferences.

According to social reviews statistics, Facebook affects more than half of users' purchase decisions.

Facebook reviews statistics reveal that four out of 5 users are more likely to trust a local business if it has favorable reviews.

Source: RevLocal

The Typical Review Word Count Has Become 65% Shorter Since 2010

In recent years reviews are much shorter, simpler, and more straight to the point. The length of a review in 2019 is similar to that of tweet from twitter.

Source: Review Trackers

Favorable Reviews Encourage 68 Percent Of Consumers To Choose A Local Business

Considering that the huge majority of consumers check out reviews, you'd want yours to be enticing to brand-new consumers, right? Keep them short, sweet and positive.

"Kind words can be short and easy to speak, but their echos are truly endless." -Mother Teresa

Source: Brightlocal

63.6 Percent Of Consumers Visit Google To Check For Reviews Of A Business

Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come 2nd and 3rd, leaving Facebook (23%) at the end.

When it comes to trust, these online review statistics reveal the general popularity of a site can just go so far.

Source: Review Trackers

Reviews Are The Third Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (amount, diversity, etc.) represent 15.44% of Google's algorithm for local ranking.

Just Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

More Than Four Negative Reviews About A Company Or Product May Decrease Sales By 70%

One negative review is enough for 35 percent of a website's visitors to decide not to buy. 3 negative reviews can cost a business 59% less sales.

Obviously, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

54% Of Americans Pay The Most Attention To The Average Star Ranking Of A Local Organization

The star rating is the first thing consumers see. Still, users take note of other factors too, like the quantity, recency, length, and belief of reviews. Each of these alone influences more than a 3rd of USA customers.

Source: Statista

61 Percent Of Local Businesses Have An Average Ranking Of 4 Or 5 Stars

Typically 2 out of 3 companies have exceptional and great scores. Just 5% of companies have a ranking listed below 3 stars.

Source: Brightlocal

83% Of All Young Consumers Were Invited To Leave A Review Recently

Of those asked, 80% of customers did post a review. In general, businesses have actually asked 66% of all clients to post a review on their company.

Source: Brightlocal

Software Application Reviews Influence Over 98% Of All Purchasers

18% of software buyers consider reviews to be a vital factor in the purchase procedure. Software reviews have no effect whatsoever on just 2 percent of consumers. Two-thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra