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60% Of Customers Check Out Blog And Social Media Network Reviews On Their Mobile Devices Before Shopping
In-store shopping is influenced substantially by blogs and reviews on social networks. With males being two times as likely to be affected than women.
Reviews and ranking statistics show people value the opinion of peers more than any other material.
Source: Collective Bias
If They Were Asked, 77% Of Clients Would Most Likely Submit A Review
More than a 35% would post a review to notify others about their client encounter and 24% would certainly direct their review to the business itself.
Over a 26% would be willing to give a review to help other individuals with their decision making process.
Source: Podium
US Shoppers Regard "Product Performance" To Be The Most Useful Information In Product Reviews
When people read reviews, they focus on various aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.
Client satisfaction, product quality and quality over time are the next few considerations for more than 50% of American consumers.
Source: Statista
98% Of Yelp's Browsers Purchased From A Business They Found On The Website
Typically, 142 million consumers check out Yelp every month. If you haven't claimed your complimentary Yelp business page, this is as excellent a time as any.
Source: RevLocal
95% Of Dissatisfied Customers Will Go Back To A Company If A Business Makes An Effort To Solve Issues Quickly And Effectively
Customers do not expect you to be perfect. When things go wrong, they do expect you to resolve things. If there is absolutely nothing else a business can do to deal with a concern, a simple coupon can say "We are sorry" in a more attractive way.
Source: SocialMediaToday
The Majority Of Local Companies Have Approximately 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends show people prefer to comment if they had a favorable experience, rather than a average or unfavorable one.
Source: Brightlocal
Consumer Reviews On Items Are Relied On Nearly 12 Times More Than The Makers' Descriptions
Word-of-mouth reviews are miles ahead of the producers' description. People trust other peoples viewpoints before they ever trust what the maker says. The reason, makers' descriptions are essentially ads.
Source: Martech Zone
91 Percent Of Millennials Have Confidence In Online Reviews As Much As Friends And Family
Online review statistics put consumers' reviews as the most reliable source of suggestions. Online reviews generally carry the exact same weight as suggestions from family and friends.
Source: Brightlocal
Reviews Published On Twitter Can Help Increase Sales By 6.46 Percent
Online review data show that reviews shared on Twitter, do more to increase sales than those on any other social media platform.
Source: Yotpo
52% Of Customers Trust A Product More If It Has Negative Reviews As Well
We already discussed the positive and negative reviews and their impact on consumers. However, all products have their faults, if all of a products reviews are positive, it raises red flags that perhaps the reviews are phony. People anticipate to see some negative reviews.
Source: Capterra
Most Best Selling Items Have A Typical Rating Of 4.2 To 4.7
You can't make everyone delighted, which is why perfect 5 star ratings are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. In some cases a lower rating really helps your overall rating.
According to client rating stats, conversion rates start to reduce as scores rise above 4.7.
Source: Spiegel Research Center
30% Of Customers Feel Comfortable With A Company Which Responds To Online Reviews
Keeping in touch with your customers creates trust. Even something easy like reacting to their comments and reviews can make them feel valued.
As you might expect, clients who feel this way are more willing to invest more money with a business.
Source: Statuslabs