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52% Of Customers Trust A Product More If It Has Unfavorable Reviews Too
We already touched upon the negative and positive reviews and their result on consumers. Nevertheless, all products have their faults, if all of a products reviews are positive, it raises warnings that maybe the reviews are fake. People expect to see some unfavorable reviews.
Source: Capterra
Because They Want To Buy A Service Or A Product And Want To Get The Truth About The Businesses Items And Services, 82 Percent Of Customers Check Out Review Websites.
Users come since they have already formed a purchase decision. The majority of them (89 percent) buy within a week of their visit.
Source: RevLocal
91% Of Millennials Trust In Online Reviews As Much As Friends And Family
Online review statistics place clients' reviews as the most credible source of recommendations. Online reviews usually carry the very same weight as guidance from loved ones.
Source: Brightlocal
88% Of Americans Stated That Product Reviews Were The Most Influential Factor When Purchasing Home Electronics
Data reveal that reviews were more helpful than Television ads at 37%, social networks at 23% and display ads at 49%.
Source: Statista
Just 44% Of Local Businesses Have Actually Claimed Their Google My Business Listing
That's 56% of your competition that aren't making the most of their listing.
While business listings on the major review platforms are totally free, a remarkably low number of companies actually use them.
Although we now understand why customer reviews are so effective, many businesses apparently do not.
Source: LsaInsider
70% Of Customers Need To Read At Least 4 Reviews Before They Can Trust A Business
Four reviews may be too few. Many people check out a lot more reviews to get a clear view of how business is in fact doing. Do not depend upon that figure alone.
Source: Brightlocal
Reviews Are The Most Crucial Part Of The Purchase Choice For Over 90% Of United States Customers
24% of US shoppers consider reviews as 'extremely influential'.
To show the value of online reviews and scores, did you know that 81% of consumers will pay more for an item with reviews and those exact same clients are also willing to accept slower shipping times for such items.
Source: Turntonetworks
A One Star Boost In Rating Can Lead To A 5% To 9% Boost In Business Earnings
Businesses that treat clients honorably typically flourish, review websites help make sure of that.
Source: Statuslabs
Online Product Reviews About An Item Can Amplify Its Conversion Rate By An Unprecedented 270 Percent
User review stats show the purchase likelihood for an item with five reviews is 270 percent higher than the same product without reviews.
Source: Spiegel Research Center
A Lot Of Local Businesses Have Approximately 39 Google Reviews
People like to share their experience after they've visited a supplier. Online review trends reveal people choose to comment if they had a positive experience, rather than a average or negative one.
Source: Brightlocal
Google Accounts For 57.5% Of All Reviews Across The Globe
As can be expected, Google is in the lead, followed by Facebook, TripAdvisor and others.
Here's the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others with 8.6%.
Source: Review Trackers
91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee
The 86% of companies question the integrity of online reviews. Nevertheless, they understand the huge impact user rankings have on their business. Undesirable customer or staff member reviews can affect 90% of job seekers.
Source: Career Arc
Reviews Shared On Twitter Can Help Increase Revenues By 6.46 Percent
Online review statistics reveal that reviews shared on Twitter, do more to boost sales than those on any other social network.
Source: Yotpo