73% Of Customers Believe Customer Reviews Are More Crucial Than Star And Number Ratings

Online review data make it clear individuals aren't satisfied with scores alone.

Customer reviews make the statistics appear more authentic which is what the potential clients are searching for. Practically a third of consumers say written reviews are the only function that makes them think the sites' reviews are pertinent and beneficial.

Source: Fan and Fuel

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Prospective Employee

The 86% of companies doubt the integrity of online reviews. However, they realize the huge effect user ratings have on their business. Undesirable consumer or staff member reviews can influence 90% of job seekers.

Source: Career Arc

89% Of Consumers Read A Businesses Responses To Reviews

Not only do most customers check out the review replies, 30% of them value them highly. Nearly 96% read the replies to their own reviews.

Source: Brightlocal

86% Of Customers Would Consider Composing A Review For A Business

Your clients are your most important resource, and it's not only because of the money they invest at your business. If you provide a good experience, they will be willing to share it.

Source: Brightlocal

77% Of Buyers Don't Rely On Reviews That Are Older Than Three Months

Clients don't care how excellent your service or product was in the past. Due to the fact that they are relevant and fresh, is part of why online reviews matter.

Customers know businesses lose their touch all the time, which is why most of them regard older reviews irrelevant.

It is for this reason that businesses need to be continuously requesting reviews.

Source: Statuslabs

The Typical Review Word Count Has Become 65% Much Shorter Since 2010

At this present time reviews are much shorter, easier, and more straight to the point. The word count of a review in 2019 is proportionate to that of a twitter tweet.

Source: Review Trackers

74% Of Regional Companies Have At A Minimum, One Google Review

One review is far from sufficient to enhance your site's SERP ranking.

Looking at online rankings stats, we discovered that a company requires to have approximately 40 reviews before buyers "Award" it with a star.

Source: Brightlocal

American Shoppers Consider "Product Performance" To Be The Most Valuable Information In Product Reviews

They focus on various aspects of the shopping experience when individuals read reviews. But according to online review stats, 60% of them are most interested in the product's performance.

Client satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of US customers.

Source: Statista

53 Percent Of Americans Consider Item Reviews And Rankings As The Most Important Part Of Online Shopping.

Today's consumers are smart and want the very best bang for their dollar. It's no surprise that they consider checking out reviews as a big part of the buying decision.

Source: Statista

95% Of Travelers Read Online Reviews Prior To Booking Travel Related Services

Leisure and business travelers alike read reviews to form a viewpoint. Business travelers read approximately 5 reviews vs. 6-7 for leisure tourists. 59percent of all travelers report that they read reviews 'always' or 'really often'.

Source: Trust You

Facebook Reviews Impact More Than 50% Of Customers' Buying Decisions

Facebook is currently the most popular social network which can also influence our purchasing decisions.

According to social reviews stats, Facebook impacts over half of users' purchase choices.

Facebook reviews stats expose that four out of 5 users are more likely to rely on a local business if it has positive reviews.

Source: RevLocal

Consumer Reviews On Items Are Trusted Nearly 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the makers' description. People trust other peoples opinions before they ever trust what the manufacturer states. The reason, manufacturers' descriptions are essentially advertisements.

Source: Martech Zone

If They Were Asked, 77% Of Consumers Would Likely Give A Review

More than a 35% would submit a review to notify others about their customer encounter and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to leave a review to help other individuals with their decision making process.

Source: Podium

49 Percent Of Consumers Consider The Quantity Of Online Reviews As An Important Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, however they consider their number and recency as well.

The share of consumers, who take notice of the number of reviews is presently at 46 percent.

Source: Brightlocal