Reviews Are The Most Essential Part Of The Purchase Choice For Over 90% Of USA Customers

24% of US shoppers consider reviews as 'incredibly influential'.

To highlight the importance of online reviews and ratings, did you know that 81% of consumers will pay more for a product with reviews and those exact same clients are likewise happy to accept slower shipping times for such items.

Source: Turntonetworks

49 Percent Of Consumers Consider The Number Of Online Reviews As A Necessary Consideration Of Their Buying Decision

Consumers value not only the quality or nature of the reviews, but they consider their quantity and recency too.

The share of consumers, who take notice of the number of reviews is currently at 46 percent.

Source: Brightlocal

73 Percent Of Consumers Think Consumer Reviews Are More Vital Than Star And Number Ratings

Online review statistics make it clear people aren't satisfied with ratings alone.

Client reviews make the stats appear more authentic which is what the potential clients are searching for. Practically a 3rd of consumers state written reviews are the only feature that makes them believe the sites' reviews are useful and pertinent.

Source: Fan and Fuel

95% Of Disappointed Customers Will Return To A Company If A Company Makes An Effort To Solve Problems Rapidly And Efficiently

Clients do not anticipate you to be perfect. When things go wrong, they do expect you to deal with things. If there's nothing else a company can do to deal with an issue, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday

Online Item Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics show the purchase possibility for a product with 5 reviews is 270 percent higher than the very same product without reviews.

Source: Spiegel Research Center

US Consumers Regard "Product Performance" To Be The Most Useful Info In Product Reviews

When people read reviews, they focus on different aspects of the shopping experience. But according to online review statistics, 60% of them are most interested in the product's performance.

Customer satisfaction, product quality and quality over time are the next couple of considerations for more than 50% of USA consumers.

Source: Statista

91 Percent Of Millennials Have Faith In Online Reviews As Much As Loved Ones

Online review stats put clients' reviews as the most trustworthy source of suggestions. Online reviews typically carry the very same weight as guidance from family and friends.

Source: Brightlocal

89% Of Customers Browse A Companies Feedback To Reviews

Not only do the majority of clients read the review replies, 30% of them highly value them. Almost 96% read the feedback to their own reviews.

Source: Brightlocal

Consumer Reviews On Items Are Trusted Almost 12 Times More Than The Manufacturers' Descriptions

Word-of-mouth reviews are miles ahead of the manufacturers' description. Individuals trust other individuals opinions before they ever trust what the producer says. The reason, manufacturers' descriptions are generally advertisements.

Source: Martech Zone

When Buying Home Electronic Devices, 88% Of Americans Declared That Product Reviews Were The Most Influential Factor

Stats reveal that reviews were more helpful than TV ads at 37%, social networks at 23% and display ads at 49%.

Source: Statista

Many Best-selling Products Have A Typical Rating Of 4.2 To 4.7

You can't make everyone pleased, which is why perfect 5 star scores are suspicious. Someone always has a bit of a gripe. That's why it is unnatural to get perfect 5 star ratings. Often a lower rating actually helps your overall score.

According to customer rating statistics, conversion rates begin to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

64% Of Americans Concur That User-generated Content (customer Reviews) Improved Their Shopping Experience In 2017

30 percent of consumers who read consumer reviews, agree that it increases their buying confidence.

Businesses utilize the reviews to improve their products and services.

"We all need people who will give us feedback. That's how we improve." -Bill Gates

Source: Statista

67% Of Customers Report Reviews Are A "Very Crucial" Factor When Picking A Solution Provider

When consumers need to select a service provider, reviews have a massive influence on their decision.

Source: DemandGenReport

89% Of Buyers Choose To Read Reviews On Their Mobile Devices

Be it via an app or a mobile web browser, most people prefer to read reviews on their mobile devices.

Source: Statista

63.6% Of Consumers Check Out Google To Look For Reviews Of A Business

Considering the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and third, leaving Facebook (23%) last.

When it comes to trust, these online review stats show the basic appeal of a website can only go so far.

Source: Review Trackers

Just 44% Of Local Companies Have Claimed Their Google My Business Listing

That's 56% of your competitors that aren't benefiting from their listing.

While business listings on the significant review platforms are free, a surprisingly low number of businesses in fact use them.

Although we now understand why client reviews are so effective, the majority of businesses obviously do not.

Source: LsaInsider

91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member

The 86% of companies question the integrity of online reviews. Nevertheless, they recognize the massive impact user rankings have on their business. Unfavorable client or employee reviews can affect 90% of job seekers.

Source: Career Arc