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When Buying Home Electronics, 88% Of Americans Stated That Product Reviews Were The Most Prominent Factor
Statistics reveal that reviews were more successful than TV advertisements at 37%, social networks at 23% and display ads at 49%.
Source: Statista
Many Local Businesses Have An Average Of 39 Google Reviews
People like to share their experience after they've gone to a supplier. Online review trends reveal people prefer to comment if they had a favorable experience, instead of a average or negative one.
Source: Brightlocal
Google Represents 57.5 Percent Of All Reviews Across The World
Google is in the lead here, followed by Facebook as a far-off second.
These are the online reviews distribution rankings:
Google with 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
77% Of Buyers Don't Trust Reviews That Are Older Than 3 Months
Customers don't care how great your product or service was in the past. Part of why online reviews matter is because they are fresh and relevant.
Customers know businesses lose their touch all the time, which is why most of them consider older reviews unimportant.
It is for this reason that companies need to be constantly asking for reviews.
Source: Statuslabs
53% Of Customers Anticipate Businesses To Reply Within A Week To Negative Reviews
Online review statistics show that 63% of client reviews go on without a reaction. That's regrettable, due to the fact that those companies are losing customers that way.
Source: Review Trackers
Facebook Reviews Affect More Than 50% Of Consumers' Purchasing Decisions
Facebook is currently the most popular social media which can likewise affect our purchasing decisions.
According to social reviews statistics, Facebook affects more than half of users' purchase decisions.
If it has positive reviews, Facebook reviews stats reveal that four out of 5 users are most likely to trust a local business.
Source: RevLocal
A Solitary Business Review Can Lift Its Conversions By 10%
Online review stats show user-generated content can do wonders in terms of conversions.
A single review can have a substantial effect on your business.
A hundred reviews can raise your conversion rates by as much as 37 percent. 2 hundred can offer a mind-blowing 44 percent increase.
Source: RevLocal
70% Of Customers Prefer To Discover A Business Through Short Articles And Reviews, Rather Than Ads
Advertisements are all well and good, however it's worth trying a different approach as well. Reviews are without a doubt the very best method to find the truth about a product or service.
Source: Statuslabs
98% Of Yelp's Visitors Bought From A Business They Found On The Site
Generally, 142 million customers check out Yelp each month. If you have not declared your free Yelp business page, this is as excellent a time as any.
Source: RevLocal
91% Of Businesses Believe The Business's Star Rating Can Determine Whether They Win Or Lose A Potential Team Member
The 86% of businesses question the integrity of online reviews. Nonetheless, they understand the massive impact user scores have on their business. Unfavorable customer or staff member reviews can influence 90% of job seekers.
Source: Career Arc
77% Of Customers Would Undoubtedly Post A Review If They Were Asked
More than a 35% would submit a review to advise others about their consumer experience and 24% would rather direct their review to the business itself.
Over a 26% would want to post a review to assist other individuals with their decision making process.
Source: Podium
30% Of Consumers Feel Positive About A Business Which Reacts To Online Reviews
Staying connected with your clients builds their trust. Even something like responding to their comments and reviews can make them feel appreciated.
As you might expect, customers who feel this way are going to invest more money with a company.
Source: Statuslabs
Software Application Reviews Impact Over 98% Of All Purchasers
18 percent of software purchasers consider reviews to be an important factor in the purchase process. Software reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14 percent of them read more than 20 reviews.
Source: Capterra
63.6 Percent Of Consumers Go To Google To Look For Reviews Of A Business
Thinking about the last statistic, it comes as a surprise that Yelp (45%) and TripAdvisor (30%) come second and 3rd, leaving Facebook (23%) behind.
These online review statistics show the basic appeal of a site can only presume when it comes to trust.
Source: Review Trackers
74 Percent Of Regional Businesses Have At A Minimum, 1 Google Review
One review is far from sufficient to improve your site's SERP ranking.
Taking a look at online scores stats, we learnt that a company needs to have approximately 40 reviews before consumers "Award" it with a star.
Source: Brightlocal
67% Of Consumers Suggest Reviews Are A "Very Important" Factor When Picking A Solution Provider
When clients need to choose a service provider, reviews have a huge impact on their decision.
Source: DemandGenReport