Reviews Are The 3rd Most Influential Ranking Aspect For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords represent 25.12%, and link signals at 16.53%, are more important than reviews as far as ranking factors go for the local 3 pack.

Source: Moz

91% Of Businesses Think The Company's Star Rating Can Determine Whether They Win Or Lose A Potential Employee

The 86% of companies doubt the integrity of online reviews. Nonetheless, they understand the huge effect user rankings have on their business. Undesirable client or staff member reviews can affect 90% of job seekers.

Source: Career Arc

91 Percent Of Millennials Have Confidence In Online Reviews As Much As Friends And Family

Online review stats put consumers' reviews as the most credible source of recommendations. Online reviews generally bring the very same weight as suggestions from friends and family.

Source: Brightlocal

USA Consumers View "Product Performance" To Be The Most Helpful Detail In Product Reviews

When individuals read reviews, they concentrate on different aspects of the shopping experience. However according to online review statistics, 60% of them are most interested in the item's performance.

Customer satisfaction, product quality and quality with time are the next few factors to consider for more than 50% of US customers.

Source: Statista

More Than Four Negative Reviews About A Business Or Product May Reduce Sales By 70 Percent

One negative review suffices for 35 percent of a website's visitors to decide not to buy. Three negative reviews can cost a business 59 percent less sales.

Of course, they can be compensated by the large variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

98 Percent Of Yelp's Browsers Purchased From A Business They Discovered On The Site

Generally, 142 million consumers go to Yelp on a monthly basis. If you haven't declared your totally free Yelp business page, this is as good a time as any.

Source: RevLocal

Google Represents 57.5 Percent Of All Reviews Worldwide

Google is the clear winner as far as circulation goes, however they are not the only ones in the game.

These the online reviews distribution rankings:

Google at 57.5%, Facebook at 19%, TripAdvisor at 8.4%, Yelp at 6.6% and Others at 8.6%.

Source: Review Trackers

53% Of Americans Consider Item Reviews And Scores As The Most Essential Part Of The Online Shopping Experience In 2018.

Today's consumers are wary and desire the best bang for their dollar. It's not surprising that that they consider reading reviews as a big part of the buying decision.

Source: Statista

54% Of Americans Pay The Most Attention To The Average Star Score Of A Local Business

The star ranking is the first thing customers see. Still, users take notice of other factors too, like the quantity, recency, length, and sentiment of reviews. Each of these alone affects more than a third of USA customers.

Source: Statista

Software Reviews Influence Over 98 Percent Of All Buyers

18% of software purchasers consider reviews to be an essential factor in the purchase procedure. Software application reviews have no effect whatsoever on only 2 percent of consumers. Two thirds of them read more than six reviews to decide and 14% of them read more than 20 reviews.

Source: Capterra

Since They Desire To Purchase A Product Or A Service And Want To Get The Facts About The Businesses Products And Services, 82% Of Consumers Check Out Review Websites.

Review websites are locations that customers go to get the facts about a service, item or business. Users come because they have already formed a purchase decision. The bulk of them (89%) buy within a week of their visit. And 29 percent do so within 24 hours.

Source: RevLocal

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews data, 59% utilized online reviews to pick a doctor or a legal representative.

Younger people (age 18-35) are much more inclined to work with an expert based on online reviews. Only 19% of millennials will think about hiring a legal representative without any.

Source: Thomson Reuters

The Majority Of Popular Items Have An Average Ranking Of 4.2 To 4.7

You can't make everyone delighted, which is why perfect 5 star rankings are suspicious. Someone always has a little bit of a gripe. That's why it is abnormal to get perfect 5 star ratings. In some cases a lower rating actually helps your overall rating.

According to client rating stats, conversion rates start to reduce as ratings rise above 4.7.

Source: Spiegel Research Center

15 Percent Of Buyers Do Not Trust Businesses Without Any Online Reviews

No trust means no interactions. 15% of potential clients won't even consider working with a business they can't discover opinions about.

Source: Statuslabs

A Lone Business Review Can Lift Its Conversions By 10%

Online review statistics show user-generated content can do miracles in terms of conversions.

A single review can have a massive influence on your business.

A hundred reviews can raise your conversion rates by as much as 37 percent. Two hundred can offer a mind-blowing 44 percent increase.

Source: RevLocal

If They Were Asked, 77% Of Customers Would Most Likely Post A Review

More than a 35% would do it to notify others about their customer experience and 24% would definitely direct their review to the business itself.

Over a 26% would want to give a review to assist other people with their decision making process.

Source: Podium

70 Percent Of Consumers Need To Check Out A Minimum Of Four Reviews Before They Can Rely On A Business

Four reviews may be too few. Many people read many more reviews to get a better idea of how business is in fact doing. Do not depend upon that figure alone.

Source: Brightlocal

95% Of Unsatisfied Clients Will Go Back To A Company If A Company Takes Care Of Issues Quickly And Efficiently

Clients do not expect you to be perfect. When things go wrong, they do expect you to fix things. If there's absolutely nothing else a business can do to resolve a problem, a simple coupon can say "We are sorry" in a more appealing way.

Source: SocialMediaToday