67% Of Customers Report Reviews Are A "Extremely Important" Factor When Choosing A Service Provider

Reviews have a huge effect on their decision when clients have to choose a service provider.

Source: DemandGenReport

54% Of Americans Pay The Most Attention To The Typical Star Score Of A Local Organization

The star score is the first thing consumers see. Still, users focus on other elements too, like the quantity, recency, length, and sentiment of reviews. Each of these alone influences more than a third of USA consumers.

Source: Statista

Just 6% Of Customers Do Not Trust Client Reviews At All

According to client review stats, a tremendous 19 percent of consumers always rely on online reviews and never a make a purchase without checking out reviews.

Source: Statista

70 Percent Of Consumers Prefer To Learn About A Business Via Articles And Reviews, Instead Of Ads

Ads are all well and good, however it deserves trying a different approach as well. Reviews are by far the best method to find the truth about a product or service.

Source: Statuslabs

Online Product Reviews About An Item Can Boost Its Conversion Rate By More Than 270 Percent

User review statistics reveal the purchase likelihood for a product with five reviews is 270 percent higher than the same product without reviews.

Source: Spiegel Research Center

Reviews Are The Most Crucial Part Of The Purchase Decision For Over 90% Of American Clients

24% of US consumers consider reviews as 'very influential'.

To highlight the significance of online reviews and ratings, did you understand that 81 percent of customers will pay more for a product with reviews and those same consumers are likewise ready to accept slower shipping times for such items.

Source: Turntonetworks

71% Of Millennials Browse Consumer Reviews Of Expert Services

Over half of all individuals in need of a professional service turn to online reviews.

According to online reviews stats, 59% used online reviews to select a lawyer or a doctor.

Younger people (age 18-35) are much more likely to work with an expert based on online reviews. Just 19% of millennials will think about employing a legal representative without any.

Source: Thomson Reuters

89% Of Individuals Choose To Read Reviews On Their Cell Phones

Be it through an app or a mobile internet browser, individuals prefer to read reviews on their smart phones.

Source: Statista

53% Of Americans Consider Item Reviews And Rankings As The Most Essential Part Of Online Shopping.

Today's buyers are wary and want the very best bang for their dollar. It's not surprising that that they consider checking out reviews as a huge part of the purchasing decision.

Source: Statista

60 Percent Of Customers Seek Advice From Blog And Social Media Reviews On Their Mobile Phones Prior To Shopping

In-store purchasing is influenced considerably by blogs and reviews on social networks. With males being twice as likely to be influenced than ladies.

Reviews and rating stats show people value the viewpoint of peers more than any other content.

Source: Collective Bias

72% Of Consumers Will Not Take Action Before They Read Some Reviews

No matter how appealing your marketing is, you still require client reviews. There is no skirting around it. Clients are still willing to hear you out, but they trust other individuals more.

Source: My Testimonial Engine

If They Were Asked, 77% Of Clients Would Most Likely Give A Review

More than a 35% would do it to inform others about their client experience and 24% would definitely direct their review to the company itself.

Over a 26% would be willing to leave a review to assist other individuals with their decision making process.

Source: Podium

Software Reviews Impact Over 98 Percent Of All Buyers

18% of software application buyers consider reviews to be an essential factor in the purchase process. Software reviews have no effect whatsoever on only 2% of customers. Two thirds of them read more than 6 reviews to decide and 14 percent of them read more than 20 reviews.

Source: Capterra

Negative Reviews Can Increase Conversion By Up To 85 Percent

It sounds crazy, however negative reviews can be a positive force for users to spend more time on your website. According to online review data, individuals devote more than 5 times as long on a site when they read negative reviews.

More than two thirds of users trust reviews more when there are a mix of positives and negatives. If there aren't any unfavorable ones, a frustrating 95% suspect censorship or faked reviews.

Source: Reevoo

Reviews Are The 3rd Most Prominent Ranking Element For Google's Local 3 Pack

Review signals (quantity, variety, and so on) account for 15.44% of Google's algorithm for local ranking.

Only Google My Business signals, like distance and keywords account for 25.12%, and link signals at 16.53%, are more crucial than reviews as far as ranking elements go for the local 3 pack.

Source: Moz

More Than Four Negative Reviews About A Business Or Product Might Reduce Sales By 70%

One negative review is enough for 35% of a website's visitors to choose not to buy. 3 negative reviews can cost a business 59 percent fewer sales.

Of course, they can be compensated by the sheer variety of positive reviews you receive.

"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin

Source: Martech Zone

86 Percent Of Consumers Would Think About Writing A Review For A Business

Your customers are your most valuable resource, and it's not just because of the money they invest at your business. They will be prepared to share it if you give them a good experience.

Source: Brightlocal

Only 44% Of Local Companies Have Actually Claimed Their Google My Business Listing

That's 56% of your competition that aren't making the most of their listing.

While business listings on the significant review platforms are complimentary, a remarkably low number of businesses actually make use of them.

Although we now know why client reviews are so powerful, many businesses apparently don't.

Source: LsaInsider