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89% Of Customers Like To Read Reviews On Their Mobile Devices
Be it through an app or a mobile internet browser, most people prefer to read reviews on their phones.
Source: Statista
Google Accounts For 57.5 Percent Of All Reviews Worldwide
Google is in the lead here, followed by Facebook as a distant second.
These the online reviews circulation rankings:
Google at 57.5%, Facebook at 19%, TripAdvisor with 8.4%, Yelp with 6.6% and Others at 8.6%.
Source: Review Trackers
67% Of Consumers Suggest Reviews Are A "Very Crucial" Factor When Picking A Service Provider
When customers need to pick a service provider, reviews have a huge impact on their decision.
Source: DemandGenReport
49 Percent Of Customers Consider The Quantity Of Online Reviews As A Necessary Consideration Of Their Buying Decision
Consumers value not just the quality or nature of the reviews, but they consider their quantity and recency also.
The share of clients, who take note of the number of reviews is currently at 46 percent.
Source: Brightlocal
More Than 4 Negative Reviews About A Company Or Service May Reduce Sales By 70 Percent
One negative review is enough for 35 percent of a website's visitors to choose not to purchase. Three negative reviews can cost a business 59 percent less sales.
Naturally, they can be compensated by the large number of positive reviews you receive.
"It takes many good deeds to build a good reputation, and only one bad one to lose it." -Benjamin Franklin
Source: Martech Zone
Negative Reviews Can Increase Conversion By Up To 85%
It sounds insane, however negative reviews can be a positive driver for users to spend more time on your site. According to online review statistics, individuals spend more than 5 times as long on a site when they check out negative reviews.
When there are a mix of negatives and positives, more than two-thirds of users trust reviews more. A frustrating 95 percent suspect censorship or faked reviews if there aren't any unfavorable ones.
Source: Reevoo
60% Of Customers Consult Blog And Social Network Reviews On Their Mobile Devices Prior To Shopping
In-store purchasing is influenced significantly by blogs and reviews on social networks. With males being two times as likely to be influenced than women.
Reviews and score statistics show people value the opinion of peers more than any other content.
Source: Collective Bias
54% Of Americans Pay The Most Attention To The Typical Star Ranking Of A Local Company
The star score is the first thing consumers see. Still, users focus on other factors also, like the amount, recency, length, and belief of reviews. Each of these alone affects more than a third of US consumers.
Source: Statista
Just 6 Percent Of Customers Do Not Trust Customer Reviews At All
According to customer review stats, a massive 19 percent of customers always rely on online reviews and never a make a purchase without reading reviews first.
Source: Statista
15 Percent Of Consumers Don't Trust Businesses Without Online Reviews
No trust suggests no interactions. 15 percent of possible consumers will not even think about doing business with a company they can't discover opinions about.
Source: Statuslabs
90% Of Buyers Require Less Than 10 Reviews To Form An Opinion About A Business
You know what people state about first impressions, right?
Users get their first impression of your businesses through reviews. Normally through less than 10 of them.
If you don't have reviews on your website, think about asking your visitors to write one.
Source: Martech Zone
If It Has Less Than A 4 Star Score, More Than Half Of Consumers Won't Utilize A Service
This stat is one of many that highlight the significance of online rankings. Now that news of client satisfaction travels this quick, keeping your clients pleased is more crucial than ever.
57% of customers have actually searched for business with more than 4 stars in 2018, which is up from 48 percent in 2017.
11% looked only for services with a perfect five star score.
Source: Brightlocal
70% Of Consumers Need To Read At Least Four Reviews Before They Can Trust A Business
4 reviews may be too few. Most people check out much more reviews to get a better idea of how business is actually doing. Do not depend on that figure alone.
Source: Brightlocal
Facebook Reviews Affect More Than 50 Percent Of Consumers' Buying Decisions
Facebook is presently the most popular social network which can also influence our purchasing decisions.
According to social reviews statistics, Facebook impacts over half of users' purchase decisions.
Facebook reviews stats reveal that four out of 5 users are more likely to trust a local business if it has positive reviews.
Source: RevLocal